Collective Growth Takes a Human-Centered Approach to Designing the Workplace Culture and Employee Experience of Fort Worth Stockyards' Hotel Drover
September 01, 2020 at 06:07 pm IST
Collective Growth was hired by Stockyards Heritage Development Co. to help bring their new hotel brand to life. Hotel Drover, a four-star Autograph Collection resort, is thoughtfully designed to honor the pioneering spirit of the West, a brand authentically steeped in the rich history of the Stockyards. The CG team, through conscious recruiting, leadership coaching, and brand embodiment advising, is mindfully preparing Hotel Drover for its early 2021 launch, with a focus on designing a workplace culture that nurtures personal and professional growth and optimal performance.