China Outfitters Holdings Limited provided earnings guidance for the six months ended June 30, 2014. For the period, the company's net profit will decrease significantly by at least 40% as compared with that for the six months ended 30 June 2013 of RMB 200,842,000. The decline of the unaudited net profit is mainly attributable to the drop in sales of the group triggered by the continuous slow growth of macro-economy and the sluggish apparel retail market; the frugality measures advocated by the central government; and the impact of e-commerce on conventional retailers.