Glory Star New Media Group Holdings Limited announced the appointment of Mr. Xinjian Qiu as the Director of Operations for CHEERS e-Mall, the Company’s fast-growing online e-commerce platform. In his new role, Mr. Qiu will oversee the daily operations of CHEERS e-Mall as well as the e-commerce platform’s related business development initiatives. Mr. Qiu has extensive experience in the areas of online retail, e-commerce, and social media marketing. Prior to joining Glory Star from 2018 to 2020, Mr. Qiu served as the Director of Social Media e-Commerce for Beijing Kingsoft Office Software Inc. During his two-year tenure at Kingsoft, Mr. Qiu launched a highly successful social media e-commerce business line during its first year of operation. From 2016 to 2018, Mr. Qiu spearheaded the development of Shark Shopping’s mobile application.