Buongiorno finalizes the sale of DioraNews S.A.S. to Sipa News.

The sale further confirms Buongiorno's strategic focus on the B2C sector.

The perimeter of activity object to cession registered revenues of 1.5 million Euro and EBITDA of 0.1 million Euro in

2011.

Milan, April 12, 2012 - Buongiorno S.p.A. (FTSE Italy STAR: BNG), multinational leader at a global level in the development and management of paid apps and services for mobile devices, today finalized the sale of DioraNews S.A.S., a supplier of digital news to telephone carriers in France and certain French-speaking nations in Africa.

In accordance with the strategic refocus on B2C activity, initiated with the acquisition of Dada.net, the spin-off of the B2B activity, and the subsequent sale of Sms.at, Buongiorno has chosen to sell the news reporting business of DioraNews, as it is no longer in line with the new Group strategy.

The activity within the perimeter of sale, which registered revenues of 1.5 million Euro and EBITDA of 0.1 million Euro in 2011, has been evaluated at 750,000 Euro, net of working capital and cash. The settled closing price will be paid sequentially: 450 thousand Euro on the closing date and 300 thousand Euro in December 2012.

Hessem acted as the financial advisor to Buongiorno in the transaction.

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About Buongiorno S.p.A.

Buongiorno is known in the worldwide mobile commerce ecosystem for developing and managing paid apps and contents that help consumers get greater enjoyment from mobile devices.
With direct connections to more than 130 telecom operators in 25 countries, over 10 year s' experience and a team of 800 professionals,
Buongiorno makes the mobile internet experience happen. In 2011, Buongiorno r efocused its business on the B2C sector, materia lized via the acquisition of Dada.net and the spin-off of the majority of its B2B business.
Buongiorno concentrates exclusively on delivering a top notch mobile enter tainment experience to end consumers and is investi ng heavily to
market a few high-potential businesses based on paid content on mobile, such as the mobile payments solution Cashlog.com and e- Gaming portal Winga.com.
Buongiorno is headquar tered and listed in Milan (FTSE Italy STAR: BNG).
For more information about Buongiorno, please visit the website: www.buongior no.comor contact:
Emily Rose Catalano Now! Pr
Investor Relations Daniele Comboni / Mattia Zanetti Tel. +39 02 582131 Tel. +39 02 881290334 emily.catalano@ buongiorno. com danielec@nowpr. i t ; mattiaz@nowpr.it

About Sipa News

Sipa News is a subsidiary of dapd news wire services AG, the parent company of Sipa Press. Created in 1973, Sipa Press covers world news
thanks to a staff of photographers, a network of more than 600 correspondents and exclusive distr ibution agreements with par tner agencies such as the A ssociated Press (AP), Rex Features, WENN, News International in the UK and Olycom Italy.
From politics and conflicts to high society stories, from enter tainment to economics, Sipa Press has all the bases covered, 3 65 days a year. Over
6,000 photos, captioned and complemented by text, are distr ibuted daily in 40 countr ies.
A staff of photographer s, editors and salespersons work at Sipa Press headquar ters in Paris. Sipa Inc., based in New York, ensur es production in the United S tates and licenses Sipa pictures on the American market.
Sipa Press was acquired by dapd in July, 2011. The dapd Group was born from the merger of the news agency ddp and the German ser vice of the US news agency A ssociated Press (AP).

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