BTS : Signs Agreement to transform the sales organization of leading US local marketing solutions provider worth SEK 18,2 million
January 05, 2016 at 04:23 am IST
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Monday, January 04, 2016 | Category :
Press Releases News Blogs
STOCKHOLM, SWEDEN and NEW YORK, NY -BTSGROUP AB (publ), - a world leading strategy implementation firm, announced that they have been engaged by a large US Marketing Solutions Company to customize and deliversolutionstargeted toward all levels of their sales organization. The initial engagement is valued at MSEK 18,2.
"Like many other organizations with large sales forces looking to make major changes in the way they sell, this leading marketing company has chosen to partner with BTS on this important sales force transformation initiative," says Lou Schachter, Global Head of theBTS Sales Practice.
BTS will design and deploy a series of tools and experiences that will:
• Create consistency in sales management and seller processes
• Redefine "how we sell" and provide a clear path for sellers to develop, prove mastery at their craft.
• Leverage existing platforms like Salesforce.com, knowledge management assets and other sales tools as daily, useful resource for sellers and managers.
The initiative will be comprised of multiple integrated, phased development tracks, and performance support in the field.
For more information, please contact:
Thomas Ahlerup
Senior Vice President
Corporate Communications and Investor Relations
BTS Group AB
Phone +46-8-5870 7002
Mobile +46-768-966 300
E-mail thomas.ahlerup@bts.com
BTS Group AB issued this content on 2016-01-04 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 2016-01-04 22:52:07 UTC
Original Document: http://www.bts.com/news-insights/news-press/news-and-press-releases/2016/01/04/bts-signs-agreement-to-transform-the-sales-organization-of-leading-us-local-marketing-solutions-provider-worth-sek-18-2-million
BTS Group AB (BTS) is a Sweden-based learning and development consultancy company. BTS uses customized simulation models to support executive management in making change and improving profitability. The Companyâs solutions and services train the corporate organization to analyze and make decisions centered on the factors that promote growth and profitability. It has three practice areas: Strategic Alignment & Business Acumen, Leadership, and Sales Force Transformation. BTS customers include such companies as Accenture, Deloitte, Humana, Schlumberger, Unilever, AT&T, Coca-Cola, Sony, Microsoft, Vodafone, BBVA, Ericsson, Telefonica, National Australia Bank, Telstra, Xerox, BG, GAP, Texas Instruments, HP, Toyota, and others. The Company has subsidiaries in Sweden, Finland, the United States, Australia, South Africa, Mexico, Italy, Spain, Belgium, Switzerland, Singapore and Thailand, among others. It operates through Wizerize A/S, Cesim Italia Srl and Design Innovation Srl, among others.
BTS GROUP AB 
