Big Sofa Technologies announced the launch of a set of Ipsos and Big Sofa Technologies co-branded behavioural insight products. These next generation, video-led consumer insight solutions utilise Big Sofa Technologies' platform to provide analysis of real-life consumer behaviours at speed and at scale. The co-designed products have been in development with Ipsos since the start of the year and, after a successful launch internally with Ipsos, have now won their first client commissions.  In addition to the analysis derived from the Big Sofa Technologies platform, which can be used on a self-service or full-service basis, the platform output provides the opportunity for additional analysis to be provided depending on client need.