Société BIC announced the appointment of Héla Madiouni, as Director representing the employees for the Board of Directors. She was nominated by the Group's Works Council on March 30, 2023. Héla Madiouni becomes the second Director representing the employees with Vincent Bedhome.

She has been appointed in replacement of Inna Kostuk who resigned on October 14, 2022. Her mandate will last for the next three years. Héla Madiouni is a graduate of ICN Business School and holds a Master's degree in Accounting and Financial Sciences and Techniques.

In 2006, she started her career at PriceWaterhouseCoopers in Paris as an auditor. She joined the BIC Group Finance team in 2013 within the Group Finance Department. Since 2021, she has been Group Consolidation and Reporting Director.