Bajaj Consumer Care Limited Announces Executive Changes
May 28, 2024 at 05:18 pm IST
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Bajaj Consumer Care Limited informed on the change in SMP of the Company. Mr. Amit Bakde (categorized as SMP) has tendered his resignation from the position of Head-Sales of the Company to pursue new challenges and opportunities. The Company has accepted his resignation, and he will be relieved from his duties with effect from June 30, 2024 (closing business hours). Mr. Anuj Awasthi, currently a SMP and designated as Head Organized Trade & International business, has assumed responsibility for the overall domestic sales portfolio and is designated as Head - Sales. With extensive experience and a proven track record of success in driving growth and expansion in both Organized Trade and International business, Anuj is well-positioned to lead the company's sales efforts across all channels in India. Anuj also brings in rich experience in the general trade landscape. In his career
spanning over 20 years, he has held various roles in his previous organization including GT Divisional Head for West Region and head of GT Trade Marketing. With Anuj taking over charge as Head Sales for both GT and OT in India, Deepak Himan, currently a SMP and designated as Head - Strategy and New Business, has taken the additional responsibility for International Business. He has been designated as Head Strategy & International Business. Deepak is a seasoned Consumer & Retail professional with over 19 years of multi-faceted experience across Sales, Marketing, Strategy and M&A.
Bajaj Consumer Care Limited is an India-based fast moving consumer goods company. The Company is engaged in the manufacturing and marketing of cosmetics, toiletries and other personal care products. The Company a has presence in both domestic and international markets. It has a presence across various segments of personal care, including hair care and skin care. Its range of products include Bajaj Almond Drops, Bajaj 100% Pure Coconut Oil, Bajaj Coco Onion Non-Sticky Hair Oil, Bajaj Amla Aloevera Hair Oil, Bajaj Brahmi Amla Ayurvedic Hair Oil, New Bajaj Sarson Amla Hair Oil, Natyv Soul, Bajaj 100% Pure and Bajaj Nomarks Ayurveda. Its Natyv Soul products include Natyv Soul Pure Argan Oil from Morocco, Natyv Soul Argan Oil Shampoo and Natyv Soul Argan Oil Conditioner. The Company's distribution outlets are classified as two parts: general trade, which includes general retail stores and local corner shops, and organized trade, which includes large retail outlets as well as e-commerce.