Aramark, The Alliance of American Football Announce Official Retail and E-Commerce Partnership
January 23, 2019 at 07:35 pm IST
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Aramark and The Alliance of American Football announced a multi-year agreement making Aramark the official retail merchandise concessionaire and e-commerce provider for the league. The Alliance’s inaugural season features teams from Birmingham, Orlando, Memphis, Atlanta, San Antonio, San Diego, Arizona and Salt Lake, with its first snap taking place February 9, 2019, on CBS. Under the terms of the deal, Aramark will operate The Alliance’s in-stadium merchandising program across all eight markets, creating unique, best-in-class shopping experiences for fans. Additionally, Aramark will provide complete e-commerce solutions for The Alliance’s online store ensuring fans in-stadium and at home can have access to their favorite team’s apparel and merchandise.
Aramark is a global provider of food and facilities services to education, healthcare, business and industry and sports, leisure, and corrections clients. The Company operates through two segments: Food and Support Services United States (FSS United States) and Food and Support Services International (FSS International). The FSS United States segment consists of five sectors, which include business and industry, education, healthcare, sports, leisure and corrections and facilities and others. The Company provides food and beverage services, including catering and retail services, and facilities services, including plant operations and maintenance, custodial, housekeeping, landscaping and other services. The Company's core market is the United States, which is supplemented by an additional 18-country footprint.
ARAMARK 
