Amadeus announces the launch of the Amadeus Hotel Optimisation Package, a complete set of services and technologies for large travel agencies and travel management companies (TMCs) to increase competitiveness, grant efficient access to all relevant hotel content and save valuable time for their travel counsellors.

Business Release


3 Jan 2012

Features an innovative business intelligence solution, Hotel Dynamic Saver, and integration of private and hotel aggregator content to finally enable 'automation' of all relevant hotel content at the point of sale

Madrid, Spain, 3 January 2012: Amadeus, a leading travel technology partner and transaction processor for the global travel and tourism industry, today announces the launch of the Amadeus Hotel Optimisation Package, a complete set of services and technologies for large travel agencies and travel management companies (TMCs) to increase competitiveness, grant efficient access to all relevant hotel content and save valuable time for their travel counsellors.

The Amadeus Hotel Optimisation Package portfolio of solutions is articulated under two areas, Profit Optimisation - to help large travel agencies and TMCs save time and have more control over global hotel programmes - and Content Optimisation, converting Amadeus into a one-stop-shop for hotel content.

Some of the most prominent solutions of the Amadeus Hotel Optimisation package are:

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Amadeus IT Group, S.A. owns and operates the world's No. 1 travel distribution and reservation computer system. The group's system allows travel agencies and airline sales offices to make reservations to hotels, car rental agencies, and service providers (including ocean transportation companies, tour operators, cruise lines, etc.). The group is also involved in supplying computer services and marketing services for online reservation software and data flow management software. Net sales are distributed geographically as follows: Spain (2.6%), Germany (6.4%), the United Kingdom (4.7%), France (4.2%), Europe-Middle East-Africa (30.7%), the United States ( 22.4%), America (9%) and Asia-Pacific (20%).
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