Adaptive Medias, Inc. announced that it has launched a new user interface for its Media Graph platform. The updated interface provides users with intuitive navigations and steps to create, locate and manage campaigns; simplified analytics; and a faster dashboard that makes it easier to switch between multiple accounts. The Media Graph platform provides benefits for publishers, producers and advertisers looking for an easy, efficient, centralized solution for content management and delivery; intelligent ad serving; and real-time analytics for campaigns across any screen.

The user interface enhancements made to the Media Graph include: Universal searches between multiple resources, Intuitive, streamlined dashboard for even faster campaign and video player setup and Simplified reporting and billing displays.