5BARz International Inc. announced its hire of Marcelo Caputo to launch its Latin American operations. With over 20 years of experience in sales, marketing, engineering and network deployment, Mr. Caputo's professional career developed as a Systems Engineer for Motorola Argentina in 1991. Later, he joined Telefonica as an account manager in 1993.

In the following years he propelled his career to Sales Manager, Sales Director, and Director of the Enterprise Communications Unit. In 2011, Marcelo was appointed as CEO of Telefonica USA Inc. In this senior executive role, he managed an executive team that collectively turned conflict into opportunity and turned it around in positive free cash flow for the first time in the company's 12-year life. In addition to his role as CEO, Mr. Caputo was Director of MNC Extended Global Markets, responsible for serving customers headquartered in territories outside Telefonica's traditional footprint, such as the Netherlands, Italy, Alps, Nordics, and Asia Pacific.