YourEncore, a leading provider of expert solutions to the life sciences, consumer health and nutrition industries, today announced a solution that rapidly injects fresh thinking and expert perspectives on behalf of companies confronting critical business challenges.

"Many companies are finding that traditional ways of attacking problems and generating ideas are no longer enabling them to overcome critical business challenges," said YourEncore CEO Brad Lawson. "But in today's highly competitive and changing marketplace, more needs to be done. innFusion innovation workshops offer a unique approach to problem solving that has consistently yielded bold, actionable results."

YourEncore's innFusion innovation workshops have helped companies:

  • Reduce the cost for a product or business unit
  • Improve productivity or efficiency
  • Overcome a specific technical challenge
  • Address or prevent a competitive threat
  • Assess new technology and products
  • Strengthen and fortify intellectual property
  • Generate new product ideas
  • Assess the marketplace relevance of a new idea or offering
  • Identify new uses for existing products or processes
  • Improve decisions at critical stage gates or milestones

The workshops bring together companies' in-house teams with cross-functional external experts for intense, disciplined 1 - 2 day facilitated sessions focused on solving pre-defined, pinpointed business problems. YourEncore handpicks teams of experts with diverse technical knowledge, expertise and practical experience to participate. Each workshop also includes internal company stakeholders. To maximize productivity during the session, participants receive extensive briefings prior to the workshop.

YourEncore has refined this approach over several years to consistently deliver actionable results. In a recent survey of innFusion participants, 60% said that the ideas generated would not have occurred without the workshop; 65% said they found innFusions to be superior to other facilitated approaches; and 100% said innFusion improved innovation and problem solving.

Although many companies conduct internal problem-solving and brainstorming sessions, YourEncore's innFusion workshops yield superior results for several reasons:

  • External Perspectives. The workshops include experts with diverse perspectives from across industries and around the world.
  • Convenience. YourEncore handles all administrative details, from confidentiality to logistics.
  • Experience. To date, YourEncore has conducted more than 100 innFusion sessions for top consumer health and life sciences companies, and many other Fortune 100 leaders.
  • Speed. innFusion workshops yield results up to 30% faster than internally managed sessions.

"After years of cost cutting and realignments, companies today need new ways to improve how they innovate, operate and deliver products to market," said Lawson. "By offering external, expert perspectives, innFusion panels are revolutionizing the way companies tackle critical challenges and improve performance."

About YourEncore

Indianapolis-based YourEncore helps companies in the life sciences, nutrition and consumer health industries accelerate speed to market of new products; improve quality, safety and compliance; and enhance productivity and innovation. YourEncore experts, which include MDs, PhDs, executives and practitioners, have on average 25 years of experience and are behind many of the most successful products on the market. In addition to advisory services, the company also offers the resources to act on its recommendations. Founded in 2003, today YourEncore works with 12 of the 15 leading global pharmaceutical companies and 4 of the 6 top consumer care companies. For more information, visit www.yourencore.com and follow www.facebook.com/yourencore.

YourEncore
Michael Rubin, 202-898-0995
michael.rubin@yourencore.com