TouchCommerce, the innovative leader in omni-channel engagement solutions for market leading brands, today announced that the company has been named “Digital Power Player” by Website Magazine in the Live Chat Software category. The publication’s Digital Power Players list, published in its January 2015 print issue, acknowledges top technology solution providers that have moved the Web forward in exciting, useful and innovative ways over the past year.

“Earning the Digital Power Player designation right at the outset of 2015 is a terrific way to start the New Year,” said Bernard Louvat, president and CEO of TouchCommerce. “We’re laser focused on delivering the most innovative and results-oriented customer engagement solutions in today’s omni-channel environment, and are delighted to see our work validated by top industry influencers, such as the editorial staff at Website Magazine.”

Website Magazine presents expert information for website professionals on how to succeed on the web. The publication reaches the largest audience of website owners and managers in the field, covering topics such as e-commerce, analytics, and customer service/customer relationship management, and more. In compiling the Digital Power Players list, Website Magazine editorial staff leveraged their unique view into the practices and processes employed by the outlet’s millions of readers (digital and print) and thousands of companies covered. The resulting list pinpoints technology leaders in 15 categories across digital marketing, e-commerce and web support spheres.

“TouchCommerce truly lives up to the Digital Power Player title,” said Peter Prestipino, editor-in-chief of Website Magazine. “TouchCommerce, with its innovative online engagement solutions, and specifically its TouchChat product, moved its clients forward in 2014 in useful and innovative ways – providing both a more personal experience for end-users and a more profitable one for its clients.”

Over the past year, TouchCommerce has made significant strides in key product areas that have contributed to this and other recognitions for the company. One major focus has been on mobile engagement in the omni-channel environment. Early in 2014, TouchCommerce updated its mobile live chat solution, which uses its patented technology and award-winning analytics to deliver a unique dedicated user experience for mobile users landing on e-commerce sites. Then, incorporating this innovative mobile chat solution, TouchCommerce launched a brand new offering called TouchStore, which represents true innovation in the omni-channel world – connecting online and offline environments into one seamless consumer experience. With TouchStore, a shopper simply scans a QR code or sends an SMS to a number near a product display, and this action opens an online engagement session on the shopper’s smartphone, which includes the option to chat with a live agent. In addition to answering questions, the chat agent can provide personalized rich content, such as videos, coupons, guides, and surveys, to the in-store shopper. TouchCommerce has also been very successful in optimizing its automated TouchGuides for the mobile experience, as announced in a recent customer case study with Total Gym Fitness.

For more information on TouchCommerce solutions, please visit the dedicated solutions page on the company’s web site. To view the full list of Digital Power Players, please visit www.websitemagazine.com.

About TouchCommerce:

Founded in 1999, TouchCommerce delivers results for market-leading brands with award-winning, innovative omni-channel engagement solutions that enhance customer experience, increase revenue and reduce support costs while using real time customer data analytics. For more information, please visit www.touchcommerce.com. Connect with TouchCommerce on Twitter (@touchcommerce) and LinkedIn.