Solutionreach, the leader in patient relationship management (PRM) solutions, today announced it has hired Nagi Prabhu as Chief Product Officer. This addition showcases the company’s commitment to innovation and growth in new markets.

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Solutionreach hires Nagi Prabhu as chief product officer, furthering their commitment to innovation. ...

Solutionreach hires Nagi Prabhu as chief product officer, furthering their commitment to innovation. (Photo: Business Wire)

Since its founding in 2000, Solutionreach has pioneered the industry’s leading PRM platform. The company sent the first text message in healthcare and has continued to be an innovation leader in patient communications ever since. Today, Solutionreach supports over 25,000 practices and facilitates more than one billion messages to patients. One in four Americans connects with their providers using the Solutionreach platform.

Prabhu brings 18 years of executive level product experience with him to Solutionreach. Most recently he was the Chief Product Officer at Icertis, the leading provider of contract lifecycle management in the cloud. Prior to that he held executive roles at Apttus (acquired by Thoma Bravo), CA Technologies (acquired by Broadcom), RealPage (NASDAQ:RP), and Intacct Corporation (acquired by Sage).

In this role, Prabhu will draw on his many years of experience to lead product strategy, product marketing, product management, and partnerships. His skills will be an asset as Solutionreach adapts to changing market factors like value-based care and provider consolidation.

“It’s exciting to look at how healthcare markets and needs are changing and to create strategies to adapt and innovate to meet those needs,” says Prabhu. “Healthcare is very dynamic, and we will continue to maintain our market-leading position by enhancing and building on our platform for the growing number of larger hospitals, health systems, and physician groups as well as continuing to serve independent practices. I look forward to meeting those challenges head on in my role at Solutionreach.”

In the last two years Solutionreach has taken steps to meet many of these needs with the addition of SR Conversations, a real-time, two-way text solution and SR Spotlight, a VoIP caller ID that integrates with the practice management system to identify inbound callers and prompt staff with essential information for that phone interaction. These solutions save time for staff and provide an experience that every patient expects today.

“Nagi has the skills and experience we need to continue to stay far ahead of the competition in innovation,” says Jim Higgins, founder and CEO at Solutionreach. “We look forward to tapping his leadership and experience to revolutionize healthcare experience for both patients and providers.”

For more information about Solutionreach, please visit www.solutionreach.com.

About Solutionreach

Solutionreach is 100 percent focused on providing the technology, and the expertise on how to effectively use it, to deliver better care and build a more profitable practice. We show practices how to improve patient experience and connect with patients in the way they want to connect. The result? More patients schedule more appointments and actually show up for them. More patients leave glowing reviews of their providers for others to see, and then they book appointments. And all patients get regular communications that keep them connected to the practice and coming back. To learn more, schedule a consultation now at www.solutionreach.com.