Richard Schreuer
Corporate Officer/Principal at The American Marketing Association
Profile
Richard Schreuer is Senior Vice President of Chadwick Martin Bailey, Inc. He is a Member of the American Marketing Association and the Market Research Association.
Prior to joining Chadwick Martin Bailey in 1991, he was a Pollster and Political Consultant of Marttila & Kiley.
Previously, he was a Faculty Member of Northeastern University.
He has experience in branding research, advertising effectiveness, customer satisfaction and loyalty, product development and positioning, market sizing, and organizational performance.
Mr. Schreuer received a BA degree in Sociology from Colby College and an MA degree in Sociology from Northeastern University.
Richard Schreuer active positions
Companies | Position | Start |
---|---|---|
The American Marketing Association
The American Marketing Association Miscellaneous Commercial ServicesCommercial Services The American Marketing Association operates professional associations for marketers. The company offers services to marketing professionals including best practices and research studies, job resources, publications and directories. Its publications include flagship semi-monthly magazine Marketing News, as well as journal of marketing, journal of public policy and marketing and a variety of newsletters. The company was founded in 1931 and is headquartered in Chicago, IL. | Corporate Officer/Principal | 24/03/2009 |
Former positions of Richard Schreuer
Companies | Position | End |
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Northeastern University
Northeastern University Other Consumer ServicesConsumer Services Founded in 1898, Northeastern University is a private research university located in the heart of Boston. Northeastern teaches worldwide experiential learning, urban engagement, and interdisciplinary research that meets global and societal needs. The University offers a range of undergraduate and graduate programs leading to degrees through the doctorate in nine colleges and schools. | Corporate Officer/Principal | - |
Chadwick Martin Bailey, Inc.
Chadwick Martin Bailey, Inc. Miscellaneous Commercial ServicesCommercial Services Chadwick Martin Bailey, Inc. engages in market strategy solutions. It offers brand health and positioning, customer journey and loyalty, market strategy, predictive analysis, empact, and social currency. The company was founded by John Martin and Anne Bailey Berman in 1984 and is headquartered in Boston, MA. | Corporate Officer/Principal | - |
Training of Richard Schreuer
Northeastern University | Graduate Degree |
Colby College | Undergraduate Degree |
Experiences
Positions held
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
Private companies | 2 |
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Chadwick Martin Bailey, Inc.
Chadwick Martin Bailey, Inc. Miscellaneous Commercial ServicesCommercial Services Chadwick Martin Bailey, Inc. engages in market strategy solutions. It offers brand health and positioning, customer journey and loyalty, market strategy, predictive analysis, empact, and social currency. The company was founded by John Martin and Anne Bailey Berman in 1984 and is headquartered in Boston, MA. | Commercial Services |
The American Marketing Association
The American Marketing Association Miscellaneous Commercial ServicesCommercial Services The American Marketing Association operates professional associations for marketers. The company offers services to marketing professionals including best practices and research studies, job resources, publications and directories. Its publications include flagship semi-monthly magazine Marketing News, as well as journal of marketing, journal of public policy and marketing and a variety of newsletters. The company was founded in 1931 and is headquartered in Chicago, IL. | Commercial Services |
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