Jonathan Sebastiani
Director/Board Member at VINTAGE WINE ESTATES, INC.
Profile
Jon founded Sonoma Brands Capital in late 2015 and leads all aspects of the Firm’s investment strategy and portfolio company management.
He currently
lives in Sonoma with his wife, Carol, and daughter, Alexandra.
Prior to Sonoma Brands, Jon was Founder & CEO of KRAVE Pure Foods.
The KRAVE journey culminated in the acquisition by The Hershey Company in 2015.
Prior to KRAVE, Jon was the President of Viansa Winery, a destination winery in Sonoma’s Carneros region.
Jon received his B.S.
in Economics from Santa Clara University and his dual M.B.A from the Haas School of Business, University of California Berkeley and
Columbia Business School
Jonathan Sebastiani active positions
| Companies | Position | Start |
|---|---|---|
| VINTAGE WINE ESTATES, INC. | Director/Board Member | 07/06/2019 |
Krave Pure Foods, Inc.
 Krave Pure Foods, Inc. Food: Meat/Fish/DairyConsumer Non-Durables Krave Pure Foods, Inc. produces jerkys that are gluten-free and devoid of nitrites, monosodium glutamate, and corn syrup. Its products include basil citrus turkey, garlic chili pepper beef, and black cherry barbecue pork. The company was founded by Jonathan Sebastiani in 2009 and is headquartered in Austin, TX. | Founder | 01/01/2012 |
Viansa Winery & Italian Marketplace LLC
 Viansa Winery & Italian Marketplace LLC Beverages: AlcoholicConsumer Non-Durables Viansa Winery & Italian Marketplace LLC engages in producing wine. The firm offers red wine, dessert, port, sparkling and white wine brands. The company was founded in 1989 and is headquartered in Sonoma, CA. | President | - |
Dang Foods Co.
 Dang Foods Co. Food: Specialty/CandyConsumer Non-Durables Dang Foods Company manufactures and sells organic snacks. Its products include Dang bars, Thai rice chips, and coconut chips which varies from vegan, keto friendly, and protein. The company was founded by Vincent Kitirattragarn and is headquartered in Berkeley, CA. | Director/Board Member | 01/03/2016 |
Medlie, Inc.
 Medlie, Inc. Beverages: Non-AlcoholicConsumer Non-Durables Medlie, Inc. engages in provision of fresh, wholesome, organic vegetables. It veggie drinks, veggie shots, and veggie mashes. The company was founded by Jennifer Stuhr Berliner in 2016 and is headquartered in Sonoma, CA. | Founder | 01/01/2016 |
Beekeepers Naturals, Inc.
 Beekeepers Naturals, Inc. Food: Major DiversifiedConsumer Non-Durables Beekeepers Naturals, Inc. processes and sells honey through online. It offers propolis, bee pollen, raw honey and royal jelly. The company was founded by Carly Stein and is headquartered in Toronto, Canada. | Director/Board Member | 01/11/2019 |
Vintage Wine Estates, Inc. (California)
 Vintage Wine Estates, Inc. (California) Beverages: AlcoholicConsumer Non-Durables Vintage Wine Estates, Inc. operates as a winery. Its services include wine bottle etching, private labeling, and personal wine consulting. The firm's brands includes Windsor Vineyards, Girard Winery, Viansa Sonoma, and Sonoma Coast Vineyards. The company was founded by Pat Roney in 2007 and is headquartered in Santa Rosa, CA. | Director/Board Member | 01/07/2018 |
Smashmallow LLC
 Smashmallow LLC Food: Specialty/CandyConsumer Non-Durables Smashmallow LLC engages in provision of marshmallow made with organic cane sugar and natural ingredients. Its products are made of gluten free and non-genetically modified organism ingredients. The company is headquartered in Sonoma, CA. | Founder | 01/10/2017 |
MomoMilk LLC
 MomoMilk LLC Food: Specialty/CandyConsumer Non-Durables MomoMilk LLC engages in the manufacturing of bakery products. The firm also sells its products online. Its products cakes, pies, cookies, and cake truffles. The company was founded by Christina Tosi in 2008 and is headquartered in Brooklyn, NY. | Director/Board Member | 01/11/2019 |
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Former positions of Jonathan Sebastiani
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Training of Jonathan Sebastiani
| Santa Clara University | Undergraduate Degree |
| Haas School of Business | Masters Business Admin |
Experiences
Positions held
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Listed companies | 1 |
|---|---|
| VINTAGE WINE ESTATES, INC. | Consumer Non-Durables |
| Private companies | 14 |
|---|---|
Krave Pure Foods, Inc.
Krave Pure Foods, Inc. Food: Meat/Fish/DairyConsumer Non-Durables Krave Pure Foods, Inc. produces jerkys that are gluten-free and devoid of nitrites, monosodium glutamate, and corn syrup. Its products include basil citrus turkey, garlic chili pepper beef, and black cherry barbecue pork. The company was founded by Jonathan Sebastiani in 2009 and is headquartered in Austin, TX. | Consumer Non-Durables |
Viansa Winery & Italian Marketplace LLC
Viansa Winery & Italian Marketplace LLC Beverages: AlcoholicConsumer Non-Durables Viansa Winery & Italian Marketplace LLC engages in producing wine. The firm offers red wine, dessert, port, sparkling and white wine brands. The company was founded in 1989 and is headquartered in Sonoma, CA. | Consumer Non-Durables |
Wine.com LLC
 Wine.com LLC Internet Software/ServicesTechnology Services Wine.com LLC operates wine stores through online. The firm offers wines, wine gifts, gift baskets, corporate gifts, and monthly wine clubs. The company was founded by Michael J. Osborn in 1998 and is headquartered in San Francisco, CA. | Technology Services |
Vintage Wine Estates, Inc. (California)
Vintage Wine Estates, Inc. (California) Beverages: AlcoholicConsumer Non-Durables Vintage Wine Estates, Inc. operates as a winery. Its services include wine bottle etching, private labeling, and personal wine consulting. The firm's brands includes Windsor Vineyards, Girard Winery, Viansa Sonoma, and Sonoma Coast Vineyards. The company was founded by Pat Roney in 2007 and is headquartered in Santa Rosa, CA. | Consumer Non-Durables |
Dang Foods Co.
Dang Foods Co. Food: Specialty/CandyConsumer Non-Durables Dang Foods Company manufactures and sells organic snacks. Its products include Dang bars, Thai rice chips, and coconut chips which varies from vegan, keto friendly, and protein. The company was founded by Vincent Kitirattragarn and is headquartered in Berkeley, CA. | Consumer Non-Durables |
Sonoma Brands Capital
 Sonoma Brands Capital Investment ManagersFinance SONOMA BRANDS CAPITAL (Sonoma Brands ) is a private equity firm founded in 2015 by Jonathan Sebastiani. The firm is headquartered in Sonoma, California. | Finance |
True Botanicals, Inc.
 True Botanicals, Inc. Specialty StoresRetail Trade True Botanicals LLC provides personal care products. It offers skin care and anti-aging products which include cleansers, face oils, mists and sunscreen lotions. The company was founded by Christina Mace-Turner and Hillary Peterson in 2014 and is headquartered in Mill Valley, CA. | Retail Trade |
MomoMilk LLC
MomoMilk LLC Food: Specialty/CandyConsumer Non-Durables MomoMilk LLC engages in the manufacturing of bakery products. The firm also sells its products online. Its products cakes, pies, cookies, and cake truffles. The company was founded by Christina Tosi in 2008 and is headquartered in Brooklyn, NY. | Consumer Non-Durables |
Peckish LLC
 Peckish LLC Food RetailRetail Trade Peckish LLC engages in the retail of food products. It offers consumers an egg-centric products including fried rice, maple waffles, rancheros, and salt and pepitas. The company was founded in 2017 and is headquartered in Sonoma, CA. | Retail Trade |
Smashmallow LLC
Smashmallow LLC Food: Specialty/CandyConsumer Non-Durables Smashmallow LLC engages in provision of marshmallow made with organic cane sugar and natural ingredients. Its products are made of gluten free and non-genetically modified organism ingredients. The company is headquartered in Sonoma, CA. | Consumer Non-Durables |
Bespoke Capital Acquisition Corp.
 Bespoke Capital Acquisition Corp. Finance/Rental/LeasingFinance Bespoke Capital Acquisition Corp. is a special purpose acquisition company, which engages in the acquisition of one or more businesses or assets. The company was founded by Robert L. Berner III and Mark William Bruce Harms on July 8, 2019 and is headquartered in London, the United Kingdom. | Finance |
Beekeepers Naturals, Inc.
Beekeepers Naturals, Inc. Food: Major DiversifiedConsumer Non-Durables Beekeepers Naturals, Inc. processes and sells honey through online. It offers propolis, bee pollen, raw honey and royal jelly. The company was founded by Carly Stein and is headquartered in Toronto, Canada. | Consumer Non-Durables |
Medlie, Inc.
Medlie, Inc. Beverages: Non-AlcoholicConsumer Non-Durables Medlie, Inc. engages in provision of fresh, wholesome, organic vegetables. It veggie drinks, veggie shots, and veggie mashes. The company was founded by Jennifer Stuhr Berliner in 2016 and is headquartered in Sonoma, CA. | Consumer Non-Durables |
Bachans, Inc.
 Bachans, Inc. Food: Specialty/CandyConsumer Non-Durables Bachans, Inc. is a family-owned company that produces an authentic Japanese Barbecue Sauce made from a multi-generational family recipe. The company is based in Sebastopol, CA. The sauce is cold-filled, small batch, and non-GMO certified. The company was founded in 2013 by Justin Gill, who had a dream of bringing his family's sauce to the market since he was a kid. | Consumer Non-Durables |
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