The Planting Hope Company Inc. announced that three Stock Keeping Units ("SKUs") of the Company's Hope and Sesame®? Sesamemilk are being featured in the first curated food and beverage assortment at the new Pop Up Grocer flagship location in New York City. The featured Hope and Sesame®?

flavors are Unsweetened Vanilla, Chocolate, and Barista Blend Sesamemilk, packaged in 32 oz aseptic cartons. At the first permanent location for the retail concept the Miami New Times called "all of the buzziest brands on Instagram under one roof," Pop Up Grocer is featuring a highly curated assortment of 400 shelf-stable and refrigerated food and beverage items. This selection represents just 1% of the assortment size in the average grocery store, which typically contains more than 40,000 product SKUs. Pop Up Grocer's permanent location opened March 3rd, at 205 Bleeker Street in Manhattan's Greenwich Village neighborhood and is open daily from 8 a.m.-8 p.m. Prominently featured in both the store's street-level display window and on-shelf, Hope and Sesame®?Sesamemilk will be available for purchase by customers at this location throughout Pop Up Grocer's first 3-month rotating product cycle.

Hope and Sesame® is back at Coffee Fest NYC for the second year in a row, showcasing breakthrough Hope and Sesame® Barista Blend Sesamemilk, optimized for excellent performance in iced and hot beverages, with a delicious taste and creamy texture. Hope and Sesame® Barista Blend Sesamemilk won the Best Product Award at Coffee Fest Chicago 2022 last June.