On August 7, 2017, Tremor Video, Inc. and ScanScout, Inc. (the Subsidiary) completed the sale to Taptica Ltd. (Buyer), an affiliate of Taptica International Ltd, of certain assets and certain liabilities primarily related to the company’s buyer platform, through which buyers of digital video advertising are able to buy, optimize, and measure the effectiveness of their video advertising campaigns across internet connected devices and screens (the Business), pursuant to an Asset Purchase Agreement (the Purchase Agreement), by and between the Company, the Subsidiary, the Buyer and Taptica International Ltd., dated August 4, 2017.  In connection with the sale of the Business, as described Lauren Wiener, the company’s President, Buyer Platform, resigned from the company and entered into an employment agreement with the Buyer.