Rocky Mountain Liquor Inc. announced the appointment of Allison Radford to the role of Chief Executive Officer (CEO), effective immediately. Former CEO Peter Byrne has been promoted to role of Executive Chairman of Rocky Mountain Liquor. Frank Coleman, previous Chairman of the Board is remaining as Lead Director.

Mrs. Radford has nearly 11 years of experience with the Company as COO, and was key in implementing and managing the Company's recent successful rebranding strategy. Mrs. Radford will continue to provide the Company with the expertise and energy necessary to continue this successful strategy.