Plby Group, Inc. Announces Appointment of Lance Barton as Chief Financial Officer, Effective March 1, 2021
February 16, 2021 at 06:30 pm IST
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PLBY Group, Inc. announced the appointment of Lance Barton as Chief Financial Officer, effective March 1, 2021. Mr. Barton joins PLBY Group from Match Group, where he served as head of Corporate Development and Investor Relations. He joined Match Group from IAC in 2014, and helped lead a period of substantial growth at Match Group. Over the course of his 13-year tenure with both Match Group and IAC, Mr. Barton led the acquisition of over 30 companies, including the recently announced $1.725 billion acquisition of Hyperconnect.
PLBY Group, Inc. is a global pleasure and leisure company. The Company operates through three segments: Direct-to-Consumer, Licensing and Digital Subscriptions and Content. Its Direct-to-Consumer segment operates through its owned-and-operated e-commerce platform, retail stores and sales of its products through third-party retailers. The Licensing segment includes trademark licenses for third-party consumer products, location-based entertainment businesses and online gaming. Its Digital Subscriptions and Content segment comprises the Playboy Club, its creator-led platform on playboy.com, and Playboyâs adult content offerings, including playboyplus.com and playboy.tv. In addition, Playboy TV is offered through multiple-system operators (MSOs) around the globe, including U.S. MSOs DIRECTV, Comcast, Dish, Charter, Cox, Altice, and Mediacom. Its offerings are focused on four areas: sexual wellness, style and apparel, digital entertainment and lifestyle and beauty and grooming.
PLBY GROUP, INC. 
