Legacy Acquisition Corp. ("Legacy") and Blue Focus Intelligent Communications Group announced that Legacy has entered into a definitive share exchange agreement with an indirect, wholly-owned subsidiary of BFICG. Under the definitive agreement, Legacy intends to change its name to Blue Impact Inc. Post-closing, the Blue Impact business will be led by Brett Marchand as CEO, with Holly Zheng as Chairwoman of the post-acquisition Blue Impact Board.

Holly Zheng is a board director of BFICG, the Chairwoman of the International Business Management Committee and the President of BFICG's international business. Brett Marchand is currently the CEO of Vision7. He has more than 30 years of experience in marketing and advertising and has served in key roles within the Vision7 agencies for over fourteen years.

He worked as a marketer at Procter & Gamble, Campbell Soup and Molson Coors before his move into advertising and marketing services.