M4e : Studio 100, m4e and Rat Pack produce VIC THE VIKING Live Action TV Series

STUDIO 100, M4E AND RAT PACK PRODUCE "VIC THE VIKING" LIVE ACTION TV-SERIES

"Vic the Viking" is one of the all-time most popular comic, series and movie heroes. But Vic and his Viking friends' adventures are by no means fully told - on the contrary!

Munich, 12 February 2018: The Munich-based brand management and media companies Studio 100 Media GmbH and m4e AG will be collaborating with Rat Pack Filmproduktion GmbH (a subsidiary of Constantin Film AG) to develop and produce a live-action series of "VICKY". Rat Pack has already produced the two successful movies "Vicky the Viking" (2009, dir: Michael Bully Herbig) and "Vicky and the Treasure of the Gods" (2011, dir: Christian Ditter), which together have reached more than 6.6 million admissions in German-language cinemas.

Rat Pack executive director Christian Becker and Studio 100 Media and m4e CEO Ulli Stoef are now planning to produce the adventures of the cult Viking child Vic as a family entertainment live-action TV series. To this end a development and co-production contract has just been concluded.

"Together with our long-time partners at Studio 100 including Ulli Stoef and his creative team, we are very pleased to recreate the adventures of Vic, the little Viking child, as a multi-part live-action production, which, along with our live-action cinema VICKY will amaze young and old alike" says producer & Rat Pack CEO Christian Becker: "The VICKY live-action series full of pure family entertainment will tell new, exciting stories about the little Viking - including the latest technology and the production value of the feature film, contemporary humour and the beloved Vicky charm. The old as well as new fans will once again be perfectly entertained and finally accompany their hero in his various big and small adventures again. "

"I simply love all those 'Vicky the Viking' stories and - after taking over the management of Studio 100 Media - it was one of my big desires to include bringing us into the realm of live-action content. What could be better than using a top-line producer on such a great product as VICKY? Our success - at Studio 100 as well as at m4e - has always been based on creating and developing properties in an early and very close relationship with creative and outstanding producers for all of our topics. We are very pleased to have found such a partner with Christian Becker and his Rat Pack. He is not only an outstanding producer, but he is already very familiar with the subject." adds Ulli Stoef, CEO of Studio 100 Media GmbH and m4e AG.

On the content:

Vic is a streetwise boy with red-gold shoulder-length hair who lives with his parents - the village chiefs - Ylva and Halvar in the small Viking village Flake. However, he is no typical Viking boy because he is not particularly strong and rather timid by nature - quite to the displeasure of his father Halvar. But he assists with the freely adapted proverb "intelligence is better than strength" and with ideas with which he continually helps adults and friends even in apparently hopeless situations... So, no matter how serious the problem: Vic knows a solution!

"Vicky the Viking" is a well-known children's book series written by the Swedish author Runer Jonsson (1916-2006), which was first published in 1964 in Germany and received the German youth book prize.

In 1974 VIC was initially adapted for an animated German-Austrian-Japanese TV co-production which made an impact on generations. In 2009 and 2011 followed two successful live-action movies, with the casting show "Bully seeks strong men" that was especially created by director Michael Bully Herbig to search for the actors for "Vicky the Viking". For Christian Ditter's sequel "Vicky and the Treasure of the Gods" a unique German 3D recording system was developed for Rat Pack by such firms as Arri. In 2014 there followed "Vicky the Viking" produced by Studio 100 Animation and Avrill Stark Entertainment as a CGI animation series which was co-produced by TF1, ZDF and Channel 10 and successfully broadcast by ZDF as well as by KiKA.

In February 2017 the Studio 100 Group acquired the majority interest in m4e AG. Both companies will from now on make use of all synergies concerning their national and international activities and, cooperating closely - from the very first idea to a kids' smile in one of the theme parks. Under the roof of Studio 100 one of the largest European companies for children's and family entertainment is now formed.

About Studio 100 Media

Studio 100 Media is an international production and distribution company within the children's and family entertainment sector. Based in Munich, Germany, the company is a 100 percent subsidiary of Belgian firm Studio 100. The Company develops and acquires new content, engages in co-production and co-financing activities and is also responsible for the international distribution of its own and third party rights. Studio 100 Media's business model is the perfect vertical and horizontal integration of its IP's. In marketing its license rights the Company pursues a global strategy within sectors ranging from Content Distribution, Licensing and Home Entertainment through to Theatrical Movies, Stage Shows and Theme Parks.www.studio100media.com

About m4e AG

The m4e Group, founded in 2003, is an international brand management and media company focusing on children's and family entertainment content. m4e AG is a leader in creation, production, distribution and marketing of animated and live action programming. Its library of more than 2,300 episodes features some of the most recognizable brands such as "Lizzie McGuire", "Mia and me®", "Tip the Mouse", "Wissper", "Miffy", and "Conni".

The m4e Group includes Tex-ass Textilvertriebs GmbH, Telescreen B.V., m4e Television GmbH, the joint venture companies Hahn & m4e Productions GmbH and YEP! TV Betriebs GmbH & Co.KG, as well as m4e Licensing & Merchandising, a full service agency/division that represents international entertainment brands such as "Beyblade", "Yo-kai Watch" or "Super Wings". Since July 2007, m4e AG is listed on the Entry Standard at the Frankfurt Stock Exchange (ISIN: DE000A0MSEQ3).

m4e Group - key facts:

• - The full value‐added chain from one source

• - Library of nearly 2,300 episodes of best children and family program

• - Award‐winning shows in over 150 territories worldwide

• - New shows in development/production: "Mia and me®" (season 4, feature film), "The Beatrix Girls" and many more

About Rat Pack Filmproduktion

RAT PACK FILMPRODUKTION GmbH is a production house that serves theatrical audiences as well as producing TV movies and international TV event films.

Since their founding in 2001, Rat Pack, and its affiliate Westside, have introduced several successful box-office as well as critics' and jury hits to German theatres in the last few decades such as "Fack ju Göhte" (Suck Me Shakespeare, 2013), "Wickie und die starken Männer" (Vicky the Viking, 2009), "Die Welle" (The Wave, 2008), "Der Wixxer" (The Trixxer, 2004), "Hui Buh - Das Schlossgespenst" (Hui Buh: The Goofy Ghost, 2006), "Vorstadtkrokodile" (The Crocodiles, 2009), "Nicht mein Tag" (Not my Day, 2014) and the series adaption "Turkish for Beginners" (2012).

Further selected awarded Rat Pack event movies are "Winnetou - Der Mythos lebt", "Das Jesus Video" (The Hunt for the Hidden Relic) and "Das Blut der Templer" (Blood of the Templars) as well as series like "Die ProSieben Fairy Tale Hour", "If It Don't Fit, Use a Bigger Hammer" and the Grimme Award winning TV show "Kalkofes Boob Tube".

Currentlyy producer and RatPack founder Christian Becker is in the post-production for the live-action adaptionof Michael Ende'swell-known children's classic "Jim Knopf und Lukas der Lokomotivführer" (2018), as well as "Benjamin Blümchen" (Benjamin the Elephant, 2018).

Press contact:

Joe Hofer International PR m4e AG and Studio 100 Media GmbH Tel.: + 49 (0) 89 960 855 156

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