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The Company continues to elevate its Brands in new markets with heightened scale
The demand for alcohol-free wine is growing worldwide, driven in-part by what the New York Times is calling the 'sober curious movement'. The desire to reduce alcohol intake among a growing number of these cleaner drinking, more health-conscious consumers is driving demand for better quality non-alcoholic options.
This first of its kind partnership is aimed at immersing the Hill Street brand into the lifestyle, scale and reach of influential people and destinations in the largest US market,
"This program furthers our strategy to introduce our brands to markets with heightened scale. By leveraging tastemakers, we are accelerating our participation in this growth opportunity", said
The partnership will kick-off with product sampling, influencer engagement and retail pop-ups at innovative lifestyle destinations in
"We're so excited to partner with Hill Street, and to welcome Vin (Zero) into our physical stores and online," said
About
Hill Street Beverages brands include Hill Street Craft Brewed Lager, and Vin(Zero), and have won numerous medals and accolades around the world. Hill Avenue Cannabis Brands include (V)ia Regal Pink and White Grape Sparklers.
Check out Hill Street's award-winning alcohol-free line-up and order product to be delivered straight to your home at www.hillstreetbeverages.com, and cannabis related business activities and products at www.hillavenuecannabis.com.
FORWARD-LOOKING STATEMENTS
Statements in this press release may contain forward-looking information. Any statements in this press release that are not statements of historical fact may be deemed to be forward-looking statements. Forward-looking statements are often identified by terms such as "may", "should", "anticipate", "expects", and similar expressions. The reader is cautioned that assumptions used in the preparation of any forward-looking information may prove to be incorrect. Events or circumstances, such as future availability of capital on favourable terms, may cause actual results to differ materially from those predicted, as a result of numerous known and unknown risks, uncertainties, and other factors, many of which are beyond the control of the Company. The reader is cautioned not to place undue reliance on any forward-looking information. Such information, although considered reasonable by management at the time of preparation, may prove to be incorrect and actual results may differ materially from those anticipated. Forward-looking statements contained in this press release are expressly qualified by this cautionary statement. The forward-looking statements contained in this press release are made as of the date of this press release. The Company does not undertake any obligation to update publicly or to revise any of the included forward-looking statements, whether as a result of new information, future events or otherwise, except as required by securities law.
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SOURCE
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