(Hsinchu) As mobile device has become the main trend of consumer electronics in 2013, ELAN Microelectronics, in response to such market development; will display at CES 2013 USA various mobile devices integrated with its Touchscreen IC and touchpad modules. These products are designed to provide total solutions to customers needs with efficient performance while remaining highly competitive.

With its proficient know-how in touch controller applications, ELAN joins the 2013 Consumer Electronics Show by showcasing on the integration of personal mobile devices with digital home system. All related products on display will include Smart-Touchscreen™ (available in several sizes), Smart-ClickPad™, Smart-Keyboard™ & Mouse, Smart-3DForceSensor™, Smart-3DRemote™, Ambient Light and Proximity Sensor, etc. These new products are generally applied on Windows 8 Ultrabooks and Tablets, Smartphones, Android Tablets, conventional Notebooks, AIO PC, Smart TV, IPTV, etc. These innovative new gadgets are foreseen as the main factor in boosting company's growth in revenue & earning for 2013.

ELAN emphasizes that to meet the challenges of new touch controller market trend with the advent of Windows 8; it has pulled together elite R&D manpower and resources from the industry to fully develop the Smart-Touchscreen™ IC. As of this date, ELAN has already integrated its Touchscreen ICs into Notebook/Ultrabook from 8 top-tier worldwide brand manufacturers. Of these devices, the ones with screen sizes of 11.6", 13.3", 14", & 15.6" in 22 models had all been granted with a total of 33 Windows 8 Touch Logo Certifications. Mass production and shipments of these products have started in the third quarter of 2012 which allows ELAN to remain as one of the leaders in the industry. In confronting this highly potential "blue ocean market" opportunity and coping with the tough competition, ELAN remains to enjoy the competitive edge due to following factors: a) ELAN possesses Touch Logo Certifications on quite a number of Notebooks /Ultrabooks models. b) Its two-chip only touch controller which is already in mass production ahead of others; is more cost effective. c) Its chip size is extremely small that its control board can be easily embedded under the Ultrabooks screen bezel making its touch operation more efficient.

In recent years, handheld devices are becoming a major trend. To follow the fashion, ELAN is actively promoting its Smart-3DForceSensor™ product which allows a handheld device to function with a 360 degree directional pressure sensing capability and can function as mouse, joy stick, jog wheel, analog switch, and tapping. When applied into a remote control, the 3D remote can support Smart TV or general All-in-One (AIO) PC needs with a variety of online services, such as online web browsing, online 3D web games, online web chat, network on-line shopping, etc.

With innovative insight, ELAN introduces another version of Smart-3DRemote™, the 6-in-1 (mouse, keyboard, 3D gaming joystick, presenter, handwriting recognition, & remote control) module intended for highly integrated intelligent multi-function remote control application. It can support such functions as image zoom in/out, rotate and other functions. Such remote can also act as conventional wireless remote, no directional restriction, support for 2.4G RF, Bluetooth, RF4CE, etc. The remote can also be used with smart 3D TV, Internet TV, Internet set-top boxes, home theater, notebook, etc.

Welcome to visit ELAN at International CES 2013
Date: 2013.01.08 ~ 2013.01.11
ELAN Booth No.: 30475, South Hall 3, LVCC


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