NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY AND CONNECTED PERSONS

This form is intended for use by an issuerto make a RISnotification required by DR3.1.4R(1).

(1) An issuermaking a notification in respect of a transaction relating to the sharesor debentures of the issuershould complete boxes 1 to 16, 23 and 24.

(2) An issuermaking a notification in respect of a derivative relating the sharesof the issuershould complete boxes 1 to 4, 6, 8,13, 14, 16, 23 and 24.

(3) An issuermaking a notification in respect of options granted to a director/person discharging managerial responsibilitiesshould complete boxes 1 to 3 and 17 to 24.

(4) An issuermaking a notification in respect of a financial instrumentrelating to the sharesof the issuer(other than a debenture) should complete boxes 1 to 4, 6, 8, 9, 11, 13, 14, 16, 23 and 24.

Please complete all relevant boxes in block capital letters.

1.

Name of the issuer

DAIRY CREST GROUP PLC

2.

State whether the notification relates to (i) a transaction notified in accordance with DTR3.1.2R, (ii) a disclosure made in accordance with LR9.8.6R(1) or (iii) a disclosure made in accordance with section 793 of the Companies Act (2006).

NOTIFICATION IN RELATION TO (i)

3.

Name of person discharging managerial responsibilities/director

i.   MARK ALLEN

ii.  ALASTAIR MURRAY

iii. MARTYN WILKS

4.

State whether notification relates to a personconnected with a person discharging managerial responsibilities/directornamed in 3 and identify the connected person

5.

Indicate whether the notification is in respect of a holding of the personreferred to in 3 or 4 above or in respect of a non-beneficial

6.

Description of shares(including class), instruments relating to shares

7.

Name of registered shareholders(s) and, if more than one, the number of sharesheld by each of them

8.

State the nature of the transaction

9.

Number of shares, debentures or financial instruments relating to sharesacquired

10.

Percentage of issued classacquired (treasury sharesof that classshould not be taken into account when calculating percentage)

11.

Number of shares, debentures or financial instruments relating to sharesdisposed

12.

Percentage of issued classdisposed (treasury sharesof that classshould not be taken into account when calculating percentage)

13.

Price per shareor value of transaction

14.

Date and place of transaction

15.

Total holding following notification and total percentage holding following notification (any treasury sharesshould not be taken into account when calculating percentage)

16.

Date issuer informed of transaction

If a person discharging managerial responsibilitieshas been granted options by the issuercomplete the following boxes

17.

Date of grant

11 JANUARY 2012

18.

Period during which or date on which it can be exercised

i.      MARK ALLEN

3,654 SHARES, EXERCISABLE 29 JUNE 2012 - 28 JUNE 2019

2,704 SHARES, EXERCISABLE 28 JUNE 2013 - 27 JUNE 2020

2,921 SHARES, EXERCISABLE 1 JULY 2014 - 30 JUNE 2021

ii.     ALASTAIR MURRAY

2,535 SHARES, EXERCISABLE 29 JUNE 2012 - 28 JUNE 2019

1,876 SHARES, EXERCISABLE 28 JUNE 2013 - 27 JUNE 2020

1,945 SHARES, EXERCISABLE 1 JULY 2014 - 30 JUNE 2021

iii.    MARTYN WILKS

2,548 SHARES, EXERCISABLE 29 JUNE 2012 - 28 JUNE 2019

1,885 SHARES, EXERCISABLE 28 JUNE 2013 - 27 JUNE 2020

1,954 SHARES, EXERCISABLE 1 JULY 2014 - 30 JUNE 2021



19.

Total amount paid (if any) for grant of the option

NIL

20.

Description of shares or debentures involved (class and number)

i.      MARK ALLEN

9,279 ORDINARY SHARES

ii.     ALASTAIR MURRAY

6,356 ORDINARY SHARES

iii.    MARTYN WILKS

6,387 ORDINARY SHARES

21.

Exercise price (if fixed at time of grant) or indication that price is to be fixed at the time of exercise

NIL

22.

Total number of shares or debentures over which options held following notification

i.      MARK ALLEN

454,232

ii.     ALASTAIR MURRAY

312,354

iii.    MARTYN WILKS

313,853


Any additional information

SHARE OPTION AWARDS RELATE TO ALLOCATION OF REINVESTED 2011/2012 INTERIM DIVIDEND ON SHARE OPTIONS GRANTED TO THE NAMED PDMRS IN 2009, 2010 AND 2011 UNDER THE COMPANY'S LONG TERM INCENTIVE SHARE PLAN


Name of contact and telephone number for queries

ANDREW MONEY, DEPUTY COMPANY SECRETARY

+44 (0)1372 472252

Name and signature of duly authorised officer of issuerresponsible for making notification

Date of notification ___________________________________________

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