Key highlights
- Flagship partnership with “Simply Bitcoin” effective
February 1, 2024 to build brand awareness.- Simply Bitcoin boasts over 1,000,000 views per month across their various media networks.
- The Loyalty Program is live with customers actively earning points.
- Bitcoin Jackpot Contest is live with each entrant to the contest adding bitcoin to the Bitcoin Jackpot.
- Jackpot is over 1,500,000 sats (0.01500000 btc) with over 600 entries so far.
- Operation Toro has commenced - an aggressive working regime aimed at taking advantage of the current market conditions.
- The Company has issued 9,650,000 stock options under its Stock Option Plan to support Operation Toro.
Bitcoin Well Customer Loyalty Program
The Company has designed and released a customer loyalty program to incentivize certain customer behaviours and provide additional value to customers who use the Bitcoin Portal on a regular basis. Customers using the Bitcoin Portal at bitcoinwell.com/app will now earn Bitcoin Well Points (“points”) for the following activities:
- 3 points per
- 5 points per
- 1,000 points per active referral
- 1,850 points after onboarding and their first transaction
“This Loyalty Program is mission centric and community focused,” said Adam O’Brien, Founder and CEO of
Bitcoin Jackpot Contest
This contest is designed to create interest in the Company’s platform and new Loyalty Program. Customers can choose to redeem their points for contest entries. Each entry will add bitcoin to the Jackpot.
At the end of the contest (in line with the bitcoin halving, on or around
The remaining 10% of the Bitcoin Jackpot will be given to a Bitcoin project through Geyser, a leading decentralized funding platform focused on Bitcoin projects.
“Geyser wouldn’t be possible without the incredible creators that are pushing bitcoin forward,” said Mick, founder and CEO of Geyser. “But even more importantly, it wouldn’t be possible without contributors like
“This contest is just the beginning,” said Adam. “We are coupling a giveaway with a community focus and using our new Simply Bitcoin partnership to put a megaphone behind it. The Bitcoin Jackpot Contest exemplifies the versatility and unique structure of our Loyalty Program. This Loyalty Program will give us the opportunity to incentivize certain customer behaviours and provide significant value to our customers and partners. It will be a massive difference maker for our platform.”
Simply Bitcoin
The Company has signed a flagship sponsorship agreement (the “Sponsorship Agreement”) dated effective as of
Pursuant to the Sponsorship Agreement, the Company will pay Simply Bitcoin
The intent of this partnership is to accelerate the Bitcoin Well brand awareness, especially in the
“The Simply Bitcoin partnership couldn’t have come at a better time in the market or our development,” said Adam O’Brien, founder & CEO of
“Simply Bitcoin is thrilled to announce our partnership with Bitcoin Well,” said
The Company plans to lean into the community that Simply Bitcoin has created to help drive community referrals, promotions, contests and other fun and interactive ways to use
Operation Toro
The company has granted 9,650,000 options of the Company (the “Options”) to certain directors, officers and employees of the Company pursuant to option agreements (the “Option Agreements”) and the terms and conditions of the stock option plan of the Company. Each Option is exercisable to acquire one Common Share at a price of
“I feel strongly about the current market trends and our company’s ability to execute our vision at an accelerated pace,” said Adam, founder and CEO. “Our team has committed to an all hands on deck approach to take advantage of this market cycle. The options granted to the team will vest appropriately based on our ability to produce.”
The Options will vest pursuant to a 4 tier system with productivity metrics as the benchmarks for vesting.
Certain of the Option Agreements are considered related party transactions under Multilateral Instrument 61-101 – Protection of Minority Security Holders in Special Transactions (“MI 61-101”) because of the participation of certain directors and officers of
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ir@bitcoinwell.com
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Forward-looking information
Certain statements contained in this news release may constitute forward-looking information. Forward-looking information is often, but not always, identified by the use of words such as "anticipate", "plan", "estimate", "expect", "may", "will", "intend", "should", or the negative thereof and similar expressions. All statements herein other than statements of historical fact constitute forward-looking information, including but not limited to statements in respect of: benefits to customers, partners and the Company from the Company’s loyalty program; vesting of the Options; exercise of the Options; achievement of performance metrics and productivity goals; Simply Bitcoin’s views per month; results from the Simply Bitcoin partnership; acceleration of Bitcoin Well brand awareness; expectations regarding the Bitcoin Jackpot contest and future contests; market trends, cycles and outlook; and Bitcoin Well’s business plans, strategy, productivity and outlook. Forward-looking information involves known and unknown risks, uncertainties and other factors that may cause actual results or events to differ materially from those anticipated in such forward-looking information. Bitcoin Well’s actual results could differ materially from those anticipated in this forward-looking information as a result of regulatory decisions, competitive factors in the industries in which
Source:
2024 GlobeNewswire, Inc., source