Banijay's Endemol France Joins Forces

with Puzzle Media

-Label acquires majority stake in action, adventure prodco-

Paris, 12 January 2023: Endemol France today announces it has acquired a majority stake in Puzzle Media, a production entity specialising in action, adventure, and alternative culture. The deal sees the Banijay France-owned label expand its development potential in the sports space, particularly in digital and non-linear.

Joining Endemol France, which is behind local versions of Lego Masters (M6), Celebrity Hunted (Prime Video), MasterChef (France 2), and Drag Race (France.tv), Puzzle Media was created in May 2007 by Jonathan Politur. In just a short time, it has grown to be the first French production company to deliver extreme and board sports content in high volume, with top titles including Riding Zone, which has broadcast every weekend for 14 years on France Télévisions. The former has also evolved into a strong digital brand, with its videos capturing a wide audience amongst its 2m+-strong community of thrill-seekers.

Alongside its extreme sports portfolio, Puzzle Media also develops and produces a range of other content, with daily drama, L'Amour à l'Epreuve, having only just launched on France Télévisions.

Jean-François Rubinstein, COO, Endemol France comments: "We are proud to partner with Jonathan Politur who is a recognised producer in the world of sport. Growing in this area, as well as strengthening our digital presence are major priorities for Endemol France, and with Puzzle Media, we have found the ideal partner to accelerate both. It could not be better timing with the Paris 2024 Olympic Games ahead."

Jonathan Politur, Founder of Puzzle Media comments: "It is an honour to partner with a company like Endemol France. This association will allow us to develop our brands in the world of sport and bring together a young and passionate audience. The business can also bring more exposure to our portfolio and via the wider group of

Banijay, we anticipate there being more opportunity to reach new broadcasters and

platforms in France and beyond."

Endemol France's other flagship titles include Les 12 Coups de Midi (TF1), Prodiges

(France 2), Les Enfants de la Télé (France 2), Patron Incognito (M6), La Meilleure Boulangerie de France (M6), LOL: qui rit, sort ! (Prime Video), Les reines de la mécanique (RMC Découverte), Star Academy (TF1), and Ma vie en camping-car(W9).

-Ends-

For further enquiries please contact:

Kate Humphreys, Global Head of Communication @ Banijay

Email:k.humphreys@banijay.com

Tel: +44 7792 222769

About Endemol France

Endemol France is a major player in the creation, production and development of TV and digital content, of all genres and for all screens.

The power of its format catalogue and the extent of its international distribution network establishes the company as a leading non-scripted programme provider.

About Banijay

Banijay stands as the largest independent content producer and distributor; home to over 120 production companies across 23 territories, and a multi-genre catalogue boasting over 130,000 hours of original standout programming.

A collective of creative entrepreneurs, the group represents some of the biggest global brands including Survivor, Big Brother, Starstruck, Peaky Blinders, MasterChef, SAS: Rogue Heroes, Mr Bean, Hunted, Black Mirror, Marie Antoinette and Love Triangle, among others. Imagining and delivering high-qualitymulti-genre IP that was born locally and travels globally, the business offers the best stories told the best way.

Built on independence, creative freedom, collaborative entrepreneurialism and commercial acumen, the company, launched in 2008, operates under the direction of Chief Executive Officer, Marco Bassetti.

About FL Entertainment

Founded by Stéphane Courbit, a 30-year entertainment industry pioneer and entrepreneur, FL Entertainment Group is a global leader in multimedia content and gambling, combining the strengths of Banijay, the world's largest independent producer distributor, with Betclic Everest Group, the fastest-growing online sports betting platform in Europe. In 2021, FL Entertainment recorded through Banijay and Betclic Everest Group, a combined revenue, and Adjusted EBITDA, of €3.5 billion and €609 million respectively. FL Entertainment listed on Euronext Amsterdam in July 2022. ISIN: NL0015000X07 - Bloomberg: FLE NA - Reuters: FLE.AS

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FL Entertainment NV published this content on 12 January 2023 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 12 January 2023 16:49:03 UTC.