LiveArea and a business unit of PFSweb, Inc. announced its strategic partnership with AttraqtGroup PLC aligning Attraqt's innovative artificial intelligence (AI)-powered search and personalization offerings with the agency's end-to-end digital commerce solutions for retailers and brands. The collaboration complements an industry-wide shift to composable commerce, a development approach combining best-of-breed commerce components with custom applications built for specific business needs.?Attraqt's capabilities in search, merchandising, and personalization support shoppers' end-to-end product discovery journeys. Powered by the latest AI technology, Attraqt's all-in-one solutions deliver seamless, engaging, and highly relevant customer journeys from initial search through conversion and purchase.

More than 300 of the world's best-known brands now benefit from Attraqt's API-first technology. LiveArea combines extensive eCommerce experience with in-depth knowledge of enterprise commerce technology and world-class search and merchandising tools to improve online sales performance for brands and retailers. A deep understanding of Attraqt solutions, along with creative, strategy, performance marketing services, and a focus on innovation and customer experience helps elevate the customer journey and increase revenue.