Aspira Women's Health Inc. announced the appointment of Celeste Fralick, Ph.D., to its Board of Directors, effective February 23, 2022. Dr. Fralick is an accomplished executive with over four decades of data strategy experience. She brings to the Board a broad background in technology and specifically healthcare in several markets with both customer and industry-facing experience.

She has expertise in statistics, cybersecurity, system engineering, disability analyses, risk management, operations, quality systems, global regulatory affairs, clinical management, biotechnology, reliability and data management. She has been recognized globally and cross-industry for leading edge analytics, ideation, strategic leadership and results-oriented competencies. Dr. Fralick was named to Forbes' inaugural 2018 list of “Top 50 Women in Technology.” Dr. Fralick recently retired as Chief Data Scientist at McAfee where she was responsible for developing enterprise and consumer product analytics and the data ecosystem.

Prior to that, she was the Senior Principal Engineer, Chief Technology Officer of Analytics at Intel where she spent 22 years leading, developing, and implementing analytic strategy across various departments in the company, including a corporate-wide Analytic Center of Excellence. Prior to Intel, Dr. Fralick managed over 50 custom and module programs at Medtronic, and was a divisional Product Assurance Manager at National Semiconductor/Fairchild Semiconductor. She began her career at Texas Instruments where she was a Quality/Reliability Engineering Manager.

Dr. Fralick earned a Ph.D. in Biomedical Engineering (focused on analytics, neural networks, neuroscience, and bioelectricity) from Arizona State University, an MSE in Biomedical Engineering (focused on cardiomyopathy and neurostimulation) from Arizona State University, and a BS in Microbiology/Chemistry from Texas Tech University.