Orange County strategic marketing and advertising agency, Orange Label Art + Advertising, has relocated from Westcliff Drive to 4000 MacArthur in Newport Beach. The move was ignited to accommodate growth in team and client base, and by a desire to embrace a more collaborative environment that supports the agency’s brand and mission, is conducive to employee work/live lifestyles and furthers creativity and strategic thinking.

4000 MacArthur in Newport Beach, CA (Photo: Business Wire)

4000 MacArthur in Newport Beach, CA (Photo: Business Wire)

Modern and free flowing, comfortable and inviting, sophisticated and quirky. This is the driving vision for Orange Label’s workspace – a functional yet stimulating atmosphere that captures the marketing firm’s cultural values and harnesses creativity, stimulates energetic and engaged team members, encourages fun, nurtures the team and symbolically communicates orange. In true team form, Orange Label’s principals sought feedback from staff members to discover how these values translated to the physical environment.

A six-month search revealed 4000 MacArthur as the ideal office location, capturing the team’s collective input and representing the forward movement of the agency’s evolution. The 10-story Class-A high rise campus, situated at MacArthur and Jamboree, recently underwent renovations to add high-end amenities and collaborative common areas that serve the mobile and integrated work/live lifestyle required of progressive businesses today. The central location provides convenient geographic access, with key Orange County freeways and John Wayne Airport within reach, allowing team members and clients to quickly and easily meet face-to-face. The facility also allowed for a considerable increase in square footage, to house the currently expanding team and create room for additional growth.

Orange Label relocated to 4000 MacArthur effective January 23rd, and will continue to build out the workspace through March 2015.

ABOUT ORANGE LABEL ART + ADVERTISING

Orange Label Art + Advertising is one of Orange County’s longest-standing privately held advertising agencies. Founded in 1972, the agency currently represents clients from across the United States, in a broad range of specialties, including B2B, Healthcare, Education and Retail. Key current clients include Chapman University, Friar Tux Shops, Greenwell Farms and Kahoots Feed and Pet. The agency principals are Wes Phillips, Rochelle Reiter and Debbie Nagel. Key Orange Label differentiators include its ‘Orange Exploration™’ fact-finding approach, powerful ‘View from the Field™’ research technique and ‘The Juice,’ a different-and-better client branding method. For more information about Orange Label Art + Advertising, visit www.orangelabeladvertising.com.