Omni Hotels & Resorts goes back to basics with the debut of its new 2014 cocktail menu that features both classic cocktails and twists on tried and true signatures, such as the Moscow Mule and Rye Manhattan. Launched nationally on January 6th, guests will find comfort in traditionally-executed versions of their favorite aperitif or night cap, and can also enjoy local color through regionally-specific cocktails developed with locally-inspired and sourced ingredients.

"When we began developing this new Classic Cocktail program, it was our goal to create a menu that told a story to each of our guests," said David Morgan, vice president of food & beverage for Omni Hotels & Resorts. "Perhaps that story is about the region they are visiting, perhaps it's about a certain spirit or cocktail that they want to learn more about, or even a great classic cocktail that evokes a specific personal story or memory."

Curated by renowned beverage mixologist Kim Haasarud, who has worked with Omni for five years, most recently for their award-winning poolside "Art of Water" cocktail program, the Classic Cocktail menu reflects the past, present and future of cocktail culture. Guests can select from "Stirred Not Shaken" Martinis, "Whiskey or Rye" Manhattans, "With or Without Salt" Margaritas, along with "time honored" interpretations of other cocktails that date back to the 19th century, while learning more about the history and evolution of those drinks over time.

As part of Omni's mission to provide guests with selections tailored to each destination, the regional menus will also feature local beers in the "What's Brewing" section, and "Homegrown" regionally-inspired cocktails created exclusively for Omni by Haasarud. Each of the five geographical regions (Northeast, Southeast, Midwest, Texas and West) will offer four cocktails - Gimlet, Collins, Old Fashioned and Whiskey Sour created with regional flair such as:

  • Northeast: Salted Gin Gimlet, Mr. John Collins, Black Walnut Old Fashioned and Blackberry Whiskey Sour
  • Southeast: Basil Peach Gimlet, Key Lime Collins, Tiki Old Fashioned and White Whiskey Sour
  • Midwest: Lemon Poppy Gimlet, Collins Royale, Hops Old Fashioned and Blood Orange Whiskey Sour
  • Texas: Salted Tequila Gimlet, Ruby Red Collins, Mole Old Fashioned and Whiskey Bock Sour
  • West: Passion Fruit Gimlet, Sunshine Collins, Fig Old Fashioned and Black Cherry Whiskey Sour

Friends and guests of Omni can enjoy Classic Cocktail recipes by visiting the Culinary Stirrings section of omnihotels.com. For additional information or to book accommodations, guests may visit omnihotels.com or call 1-800-The-Omni. Travelers or media can also follow Omni at Facebook.com/OmniHotels or Twitter.com/OmniHotels.

About Omni Hotels & Resorts

Omni Hotels & Resorts creates genuine, authentic guest experiences at nearly 60 distinct luxury hotels and resorts in leading business gateways and leisure destinations across North America. From exceptional golf and spa retreats to dynamic business settings, each Omni showcases the local flavor of the destination while featuring four-diamond services, signature restaurants, Wi-Fi connectivity and unique wellness options. Known for its award-winning, personalized service, Omni leaves a lasting impression with every customer interaction, with a heightened level of recognition and rewards delivered through its Select Guest loyalty program and the company's "Power of One" associate empowerment program. The brand is frequently recognized by top consumer research organizations and travel publications. To get additional information or book accommodations, visit omnihotels.com or call 1-800-The-Omni.

ABOUT KIM HAASARUD

Kim Haasarud is founder of Liquid Architecture, a full-service beverage consultancy delivering top-of-class beverage programs for spirit brands, restaurants, hotels, and special events. Founded in 2002, the company started with a simple tenet: a cocktail is not just a drink; it is an experience that brings together fresh ingredients and premium spirits to engage the senses. For more about Kim, visit www.liquid-architecture.com/.

Omni Hotels & Resorts
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