(Booth #10939) As a global leader in consumer electronics and appliances, Haier's CES booth will present the brand as the complete lifestyle manufacturer for American consumers. Booth products will illuminate Haier's vision of making technology simple and accessible to the consumer, helping to take consumer electronics experience to new heights.

The booth will feature, the Haier Smart Home, an exclusive collection of appliances and electronics designed to heighten the Haier consumers' lifestyle through cloud-controlled technology and kinetic functions. In addition to the Haier Smart Home, booth attendees will also experience Haier's elite TV lineup for 2014 and new technologies such as the 55-inch curved OLED TV.

"At CES 2014, we encourage attendees to experience what it truly means to 'Live Haier.' Our brand has designed appliances and electronics that truly represent consumer need for options and flexibility," says John Homlish, senior vice president of sales and marketing, digital products group, Haier America. "Booth attendees will understand why living Haier is the ultimate way of life."

Haier creates a new experience for American consumers with the notion of living Haier through smartly designed appliances and electronics. The brand's products are designed to accommodate the convenient lifestyles Americans have grown accustom.

Industry watchers should anticipate seeing how Haier pushes the envelope through the following sampling of products:

  • Smart TV
  • Cloud-Controlled Washer
  • Curved OLED TV
  • Cloud-Controlled Wine Cooler
  • Roku Ready® TV
  • Vision-Controlled TV
  • Smart Refrigerator
  • Gesture-Controlled Air Conditioner

"As a global leader in consumer electronics, we are thrilled to be in a position to introduce consumers to technology in a simple and easy way that opens up new possibilities for them," said James Liess, senior manager of corporate communications, Haier America. "CES 2014 will showcase the breadth of lifestyle-designed appliances and electronics we offer."

Online Press Kit
http://www.tradeshownews.com/events/2014-International-CES/haier/

About Haier

Haier America is wholly owned subsidiary of the multinational Haier Group, a global leader in home appliances and consumer electronics. Haier employs more than 70,000 people around the world and distributes products in more than 100 countries and regions with global revenues reaching $25.8 billion in 2012. Haier is a proud supporter of the National Parks Conservation Association and Food Bank for New York City. For more information, please visit www.haier.com. You can also become a Fan of Haier America on www.facebook.com/Haieramerica or follow Haier America via Twitter @haieramerica.

Roku and Roku Ready are registered trademarks of Roku, Inc. in the U.S. and in other countries.

Haier America Public Relations
James Liess, 212-594-3330 ext. 2006
jliess@haieramerica.com
or
70kft
Audrey Reed-Granger, 214-653-1600 ext.101
Audrey@70kft.com