NEW YORK, Jan. 15, 2019 /PRNewswire/ -- From TV, Radio and Newspapers to Billboards in Times Square, Superbiz kicked off the New Year with a marketing campaign focusing on the Magic of Bartering.

Forget stock market volatility. As the economy slows down, more companies seek to use one of the oldest forms of commerce: BARTER. According to Barter News Weekly, 65% of all businesses listed in the NYSE trade.

Eddie Cruz, founder of Superbiz, says: 

"We are thrilled to launch the Barter Guru Campaign, creating awareness in the marketplace about the power of bartering. It is a great tool to help business owners save cash, move excess inventories and enhance their lifestyles."

Co-founder Lisa Ellerbee adds:  

"Over the past 10 years, we have saved our customers millions of dollars. Yet, I am amazed at how many businesses and professionals are still unaware of the power of organized barter. Our goal is to stimulate awareness and help companies increase their bottom line." 

Liam Alexander, Creative Director of the campaign echoes this sentiment: 

"Barter makes your wishes come true, easily, you can get things you would not even imagine, just using what you already have! That's the idea of the campaign. It's easy, and like magic! This was so much fun to produce and walking through Times Square seeing my digital billboard feels like mission accomplished!"

Troy Ayers, owner of Unique to Chic, a seasoned barterer and Superbiz member since 2010, expressed his admiration for the campaign: "As one of the most creative exchanges in the North East, I appreciate Superbiz's efforts to increase awareness about the benefits of bartering. This generates exponential growth and allows members to focus on bigger trades."

The #barterguru campaign premiered January 2019. For more information on Superbiz, please visit superbiznow.com 888.514.0222 Ext 2

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SOURCE Superbiz