Signaling its commitment to expanding innovation initiatives at commercial properties it is redeveloping and managing, LPC West has named Eric Roseman as Vice President of Innovation and Partnerships, a new position that will bring cutting-edge technology to the forefront for LPC’s clients and partners, as well as the company’s acquisitions and development.

In his role, Roseman will lead efforts to integrate burgeoning technologies into new developments and existing assets to support the needs of tenants, such as tenant engagement software and next-generation connectivity options. Roseman will also spearhead strategic partnerships between LPC West and startup companies, offering tenants direct access to the latest innovations in on-demand services, such as transportation, dining, and entertainment.

Roseman joins LPC West from CBRE, where he worked with brokers and clients to use new technologies to support commercial real estate, including interactive 3D models that allow for virtual tours and space planning.

Previously, Roseman was an early employee at Floored, a venture-backed startup focused on building interactive 3D technology to market and lease new real estate projects and repositioning assets in both commercial and residential space.

“Eric has a proven track record of bringing innovation and change to traditional industries,” said David Binswanger, Senior Executive Vice President of Lincoln Property Company. “Our clients and partners will benefit greatly from his drive, knowledge, and fresh perspective. With Eric on the team, we are well-positioned to make our buildings run smarter, offer a better tenant experience, and create partnerships that will allow LPC West to be a leader in innovation and technology.”

Following a region-wide expansion in 2017, LPC West, the West Coast arm of national real estate firm Lincoln Property Company, operates in many strategic locations, including Los Angeles, Orange County, San Diego, San Francisco, Seattle, and Portland. The group’s activities range from acquisitions and development to property management and repositioning of existing commercial, retail, and mixed-use properties.

Recently, LPC West developed FLIGHT at Tustin Legacy, an 870,000 square foot creative office campus in a master-planned community in Orange County, as well as 8777 Washington, a creative office development designed to cater to media and technology workers in Culver City on the corner of National and Washington boulevards.

Roseman graduated with a Bachelor of Science in Finance and a minor in Engineering Entrepreneurship from Penn State.

“I am thrilled to join the outstanding group of dedicated, entrepreneurial team members at LPC West,” said Roseman. “This is an incredibly exciting time to integrate technology into real estate, especially on the West Coast, the world’s central hub of innovation. I am looking forward to working with the LPC West team, our clients and partners to transform our portfolio with state-of-the-art initiatives.”

About Lincoln Property Company

Lincoln Property Company, founded in 1965 by its chairman Mack Pogue, is a privately-owned real estate firm involved in real estate investment, development, property management and leasing worldwide. Lincoln has offices in all major markets of the U.S. and throughout Europe. Lincoln’s cumulative development efforts have produced over 130 million square feet of commercial space and over 212,000 multifamily residential units. Lincoln Property Company is the second largest apartment manager in the United States. Access www.lpcwest.com for more information.