Item 1.01 Entry into Material Definitive Agreements.





Merger Agreement


On January 25, 2021, ION Acquisition Corp. 1 Ltd., a Cayman Islands exempted company ("ION"), entered into an Agreement and Plan of Merger (the "Merger Agreement") with Taboola.com Ltd., a company organized under the laws of the State of Israel ("Taboola"), and Toronto Sub Ltd., a Cayman Islands exempted company and a direct, wholly-owned subsidiary of Taboola ("Merger Sub").

Pursuant to the Merger Agreement and subject to the terms and conditions set forth therein, Merger Sub will merge with and into ION (the "Merger"), with ION continuing as the surviving company after the Merger (the "Surviving Company"). As a result of the Merger and the other transactions contemplated by the Merger Agreement (the "Transactions" or the "Business Combination"), ION will become a direct, wholly-owned subsidiary of Taboola. The Merger Agreement and the Transactions were unanimously approved by the board of directors of each of ION and Taboola.

Immediately prior to the effective time of the Merger (the "Effective Time"), (i) each preferred share, with no par value, of Taboola (each, a "Taboola Preferred Share") will be converted into ordinary shares, with no par value, of Taboola (each, a "Taboola Ordinary Share") in accordance with Taboola's organizational documents and (ii) immediately following such conversion but prior to the Effective Time, Taboola will effect a stock split of each Taboola Ordinary Share into such number of Taboola Ordinary Shares calculated in accordance with the terms of the Merger Agreement such that each Taboola Ordinary Share will have a value of $10.00 per share after giving effect to such stock split (the "Stock Split" and, together with the conversion of Taboola Preferred Shares, the "Capital Restructuring").





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Pursuant to the Merger Agreement, immediately prior to the Effective Time, each (i) Class B ordinary share, par value $0.0001 per share, of ION ("ION Class B Shares") will be automatically converted into one (1) Class A ordinary share, par value $0.0001 per share, of ION ("ION Class A Shares") in accordance with the terms of ION's organizational documents and, after giving effect to such automatic conversion, at the Effective Time and as a result of the Merger, each issued and outstanding ION Class A Share will no longer be outstanding and will automatically be converted into the right of the holder thereof to receive one Taboola Ordinary Share after giving effect to the Capital Restructuring and (ii) issued and outstanding warrant of ION sold to the public and to ION's sponsors in a private placement in connection with ION's initial public offering ("ION Warrants") will automatically and irrevocably be assumed by Taboola and converted into a corresponding warrant for Taboola Ordinary Shares ("Taboola Warrants") exercisable for Taboola Ordinary Shares. Immediately prior to the Effective Time, the ION Class A Shares and the public ION Warrants comprising each issued and outstanding ION unit, consisting of one (1) ION Class A Share and one-fifth (1/5th) of one (1) public ION Warrant, will be automatically separated and the holder thereof will be deemed to hold one (1) ION Class A Share and one-fifth (1/5th) of one (1) public ION Warrant. No fractional public ION Warrants will be issued in connection with such separation such that if a holder of such ION units would be entitled to receive a fractional public ION warrant upon such separation, the number of public ION warrants to be issued to such holder upon such separation will be rounded down to the nearest whole number of public ION Warrants.

The Transactions are targeted to be consummated in the second quarter of 2021, after receipt of the required approval by the shareholders of Taboola (the "Taboola Shareholder Approval"), the required approval by Taboola in its capacity as the sole shareholder of Merger Sub (the "Merger Sub Shareholder Approval"), and the required approval by the shareholders of ION (the "ION Shareholder Approval") and the fulfillment of certain other conditions set forth in the Merger Agreement.

Representations and Warranties

The Merger Agreement contains representations and warranties of Taboola and its subsidiaries, including Merger Sub, relating, among other things, to proper organization and qualification; Taboola's subsidiaries; capitalization; the authorization, performance and enforceability against Taboola of the Merger Agreement and the requisite shareholder approval; absence of conflicts; governmental consents and filings; compliance with laws and possession of requisite governmental permits, approvals and orders; financial statements; absence of undisclosed liabilities; absence of certain changes; litigation; employee benefits; labor relations; real and tangible property; tax matters; environmental matters; broker's fees; intellectual property; privacy and data security; material contracts; insurance; transactions with affiliates; supplied information; absence of certain business practices; and the PIPE Investment (as defined below).

The Merger Agreement contains representations and warranties of ION, relating, among other things, to proper organization and qualification; ION's subsidiaries; capitalization; the authorization, performance and enforceability against ION of the Merger Agreement; absence of conflicts; required consents and filings; compliance with laws and possession of requisite governmental permits, approvals and orders; reports filed with the Securities and Exchange Commission ("SEC"), financial statements, and compliance with the Sarbanes-Oxley Act; absence of certain changes; litigation; business activities; material contracts; New York Stock Exchange ("NYSE") listing; absence of undisclosed liabilities; ION's trust account; tax matters; supplied information; employee benefits; board approval and the requisite shareholder approval; title to assets; transactions with affiliates; status under the Investment Company Act of 1940, as amended, and the Jumpstart Our Business Startups Act of 2012; and broker's fees.

The representations and warranties made in the Merger Agreement will not survive the consummation of the Merger.





Covenants


The Merger Agreement includes customary covenants of the parties with respect to efforts to satisfy conditions to the consummation of the Transactions. The Merger Agreement also contains additional covenants of the parties, including, among others, a covenant providing for ION and Taboola to cooperate in the preparation of the Registration Statement on Form F-4 required to be prepared in connection with the Merger (the "Registration Statement"), covenants requiring ION and Taboola to establish a record date for, duly call and give notice of, convene and hold an extraordinary general meeting of ION's shareholders and a general meeting of Taboola's shareholders, respectively, as promptly as practicable following the date that the Registration Statement is declared effective by the SEC under the Securities Act of 1933, as amended (the "Securities Act"), covenants requiring the board of directors of ION and the board of directors of Taboola to recommend to the shareholders of ION or Taboola, as applicable, the adoption and approval of the ION or Taboola transaction proposals contemplated by the Merger Agreement and covenants prohibiting ION and Taboola from, among other things, directly or indirectly soliciting, initiating, entering into or continuing discussions, negotiations or transactions with, or encouraging or responding to any inquiries or proposals by, or providing any information to, any person concerning, any alternative business combination. The board of directors of ION would be entitled to change its recommendation to ION's shareholders under certain circumstances unrelated to an alternative business combination, including after compliance with certain matching right procedures.





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Conditions to Closing


In addition, the consummation of the Transactions is conditioned upon, among other things:

? receipt of the Taboola Shareholder Approval, the Merger Sub Shareholder

Approval and the ION Shareholder Approval;

? ION having at least $5,000,001 of net tangible assets immediately after giving

effect to the ION Shareholder Redemption upon the Closing;

? the absence of any provision of any applicable legal requirement and any

temporary, preliminary or permanent restraining order prohibiting, enjoining or

making illegal the consummation of the Transactions;

? the approval for listing of Taboola Ordinary Shares and Taboola Warrants to be

issued in connection with the Closing upon the Closing on the NYSE, subject

only to official notice of issuance thereof;

? effectiveness of the Registration Statement in accordance with the provisions

of the Securities Act, the absence of any stop order issued by the SEC which

remains in effect with respect to the Registration Statement, and the absence

of any proceeding seeking such a stop order having been threatened or initiated

by the SEC which remains pending;

? completion by Taboola of the Capital Restructuring in accordance with the terms

of the Merger Agreement and Taboola's organizational documents; and

? receipt of a required ruling issued by the Israel Tax Authority pursuant to

Section 104H of the Israeli Income Tax Ordinance (the "104H Tax Ruling").

The obligations of Taboola and Merger Sub to consummate the Transactions are also conditioned upon, among other things: . . .

Item 7.01 Regulation FD Disclosure.

On January 25, 2021, Taboola issued a press release announcing that it has executed the Merger Agreement. A copy of the press release is furnished hereto as Exhibit 99.1.

Furnished as Exhibit 99.2 hereto is an investor presentation, dated January 2021, prepared by Taboola and ION regarding the Business Combination and presented in connection with the marketing of the PIPE Investment. A copy of the transcript of a pre-recorded investor presentation to be provided on January 25, 2021 is furnished as Exhibit 99.3 hereto.

The information in this Item 7.01 and Exhibits 99.1, 99.2 and 99.3 attached hereto shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), or otherwise subject to liabilities under that section, and shall not be deemed to be incorporated by reference into the filings of ION under the Securities Act or the Exchange Act, regardless of any general incorporation language in such filings. This Current Report on Form 8-K will not be deemed an admission as to the materiality of any information in this Item 7.01 and Exhibits 99.1, 99.2 and 99.3 attached hereto.





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Important Information About the Business Combination and Where to Find It

In connection with the proposed Business Combination, Taboola intends to file with the SEC the Registration Statement which will include a proxy statement/prospectus and certain other related documents, which will include both the proxy statement to be distributed to holders of shares of ION Class A Shares in connection with ION's solicitation of proxies for the vote by ION's shareholders with respect to the Business Combination and other matters as may be described in the Registration Statement, as well as the prospectus relating to the offer and sale of the securities of Taboola to be issued in the Business Combination. ION's shareholders and other interested persons are advised to read, when available, the preliminary proxy statement/prospectus included in the Registration Statement and the amendments thereto and the definitive proxy statement/prospectus, as these materials will contain important information about Taboola, ION and the Business Combination. After the Registration Statement is declared effective, the definitive proxy statement/prospectus will be mailed to shareholders of ION as of a record date to be established for voting on the Business Combination and other matters as may be described in the Registration Statement. Shareholders of ION will also be able to obtain copies of the proxy statement/prospectus and other documents filed with the SEC that may be incorporated by reference therein, without charge, once available, at the SEC's web site at www.sec.gov, or by directing a request to: ION Acquisition Corp 1 Ltd., 89 Medinat Hayehudim Street, Herzliya 4676672, Israel, Attention: Secretary, +972 (9) 970-3620.

Participants in the Solicitation

ION and its directors and executive officers may be deemed participants in the solicitation of proxies from ION's shareholders with respect to the Business Combination. A list of the names of those directors and executive officers and a description of their interests in ION is contained in ION's registration statement on Form S-1, which was filed with the SEC on October 1, 2020 and is available free of charge at the SEC's website at www.sec.gov, or by directing a request to ION Acquisition Corp 1 Ltd., 89 Medinat Hayehudim Street, Herzliya 4676672, Israel, Attention: Secretary, +972 (9) 970-3620. Additional information regarding the interests of such participants will be contained in the Registration Statement when available.

Taboola and its directors and executive officers may also be deemed to be participants in the solicitation of proxies from the shareholders of ION in connection with the Business Combination. A list of the names of such directors and executive officers and information regarding their interests in the Business Combination will be contained in the Registration Statement when available.

Forward-Looking Statements

This Current Report on Form 8-K includes "forward-looking statements" within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. ION's and Taboola's actual results may differ from their expectations, estimates and projections and consequently, you should not rely on these forward looking statements as predictions of future events. Words such as "expect," "estimate," "project," "budget," "forecast," "anticipate," "intend," "plan," "may," "will," "could," "should," "believes," "predicts," "potential," "continue," and similar expressions are intended to identify such forward-looking statements. These forward-looking statements include, without limitation, ION's and Taboola's expectations with respect to future performance and anticipated financial impacts of the Business Combination, the satisfaction of the closing conditions to the Business Combination, and the timing of the completion of the Business Combination. These forward-looking statements involve significant risks and uncertainties that could cause the actual results to differ materially from the expected results. Most of these factors are outside ION's and Taboola's control and are difficult to predict. Factors that may cause such differences include, but are not limited to: (1) the occurrence of any event, change or other circumstances that could give rise to the termination of the Merger Agreement or could otherwise cause the Business Combination to fail to close; (2) the outcome of legal proceedings that have or may be instituted against ION and Taboola; (3) the inability to complete the Business Combination, including due to failure to obtain the requisite approval of shareholders or other conditions to closing in the Merger Agreement; (4) the receipt of an unsolicited offer from another party for an alternative business transaction that could interfere with the Business Combination; (5) the inability to obtain or maintain the listing of the ordinary shares of the post-acquisition company on The New York Stock Exchange following the Business Combination; (6) the risk that the announcement and consummation of the Business Combination disrupts current plans and operations; (7) the ability to recognize the anticipated benefits of the Business Combination, which may be affected by, among other things, competition, the ability of the combined company to grow and manage growth profitably and retain its key employees; (8) costs related to the Business Combination; (9) changes in applicable laws or regulations; (10) the possibility that Taboola or the combined company may be adversely affected by other economic, business, competitive and/or factors such as the COVID-19 pandemic; and (11) other risks and uncertainties indicated from time to time in the proxy statement/prospectus relating to the Business Combination, including those under "Risk Factors" in the Registration Statement, and in ION's other filings with the SEC. ION cautions that the foregoing list of factors is not exclusive. ION cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. ION does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions or circumstances on which any such statement is based.





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No Offer or Solicitation


This Current Report on Form 8-K shall not constitute a solicitation of a proxy, consent or authorization with respect to any securities or in respect of the Business Combination. This Current Report on Form 8-K shall also not constitute an offer to sell or the solicitation of an offer to buy any securities, nor shall there be any sale of securities in any states or jurisdictions in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such jurisdiction. No offering of securities shall be made except by means of a prospectus meeting the requirements of section 10 of the Securities Act, or an exemption therefrom.

Item 9.01 Financial Statements and Exhibits.





(d) Exhibits



Exhibit No.   Description
99.1            Press Release, dated January 25, 2021
99.2            Investor Presentation, dated January 2021
99.3            Transcript of Investor Presentation




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