Research and Markets has announced the addition of the "Electronic Media Use in Academic Medical Center Patient Recruitment" report to their offering.

The information in the Electronic Media Use in Academic Medical Center Patient Recruitment report sheds light on the benefits, challenges and strategies of electronic media use for clinical trial recruitment. We are currently in an era where Facebook, Twitter, and Google searches link all of us to a larger global community. Clinical sites are actively navigating how to apply these resources to connect with patients around the world. The report will help academic medical centers, site personnel and CRO/sponsors understand which channels and strategies will best help accomplish their recruitment goals, and which ones can be developed for increased success in this realm.

What You Will Learn In This Report:

- Main Drivers And Deterrents For Implementing E-Media Approaches, Based On Respondent Experience.

- How Sites Have Achieved Success With Electronic Media Use, Including Tips On Messaging, Pre-Screening, And Using Electronic Medical Records.

- Source And Size Of Budget For Electronic Media Use.

- Regulatory Environment For E-Media Use, Including Federal, State, And University-Specific Irb Regulations.

How You Can Use This Report:

- Learn The Best Practices That Have Contributed To E-Media Success And Adopt Best Practices To Improve Your Patient Recruitment Strategy.

- Identify Which Channels Can Be Developed For Increased Success In Both Patient Recruitment And Retention.

- Compare Your Strategies For E-Media Use, Budget Resources, And Regulatory Strategies With Those Implemented In Each Of Five Different Case Studies Of Academic Medical Centers.

- Gain Insight Into Challenges Regarding Patient Privacy And Regulatory Concerns, As Well As Tips For Overcoming These Challenges.

For more information about this report visit http://www.researchandmarkets.com/research/q93jj7/electronic_media