Voluntary hospital indemnity products have been on the market for many years. Back before the days of gap and mini-medical plans, the product line typically ran about 4.0 to 4.5 percent of total voluntary sales. As the gap and mini-med plans began to take off, however, it became increasingly difficult to distinguish hospital indemnity plans from these other products. Many of the gap and mini-meds were expense-based plans as opposed to indemnity, but with the passage of the Affordable Care Act (ACA), indemnity products have become the standard.
The 2014 Voluntary Hospital Indemnity Plans Spotlight™ Report examines the current voluntary hospital indemnity market and profiles hospital indemnity products of leading carriers. Specifically, the report looks at:
- Market results and trends
- Carrier marketing and results
- Product features and benefits
- Product differentiation
- Underwriting guidelines
- Costs/rates
- Commissions and compensation
The report is designed to help carriers better understand how their product “fits” relative to the competition, and what, if anything, they might change to enhance their offering.
The report is currently available for purchase for $2,500. For more information or to order, call today at (860) 676-9633 or email us at info@eastbridge.com.
Eastbridge Consulting Group, Inc. is a marketing advisory firm serving insurance and financial services organizations in the United States and Canada.
