Troy Abrahamsen

Formed in 2007, but with roots dating back to the 19th century, New Store Europe delivers high-quality store interior projects. In a fast-changing retail environment, its talented people in offices in various countries have a single focus to improve retailers' shop profitability. They provide design, project management and fitting services for new and existing stores. Its objective is to offer innovative solutions, using the latest technology and materials in a sustainable way. New Store Europe works across in Europe, directly and through partners, and also delivers projects in the Middle East and Africa. Its production company in China enables them to supply cost-effective materials.