Hooi-Li Fu

CUEZEN INC. is an American US-based company that offers an AI-based personalization engine for health. The private company leverages advanced algorithms and data analytics to provide personalized health recommendations, treatment plans, and interventions. The company's cloud-native, AI-based personalization engine guides patients on individual pathways, driving adherence to prescribed treatment regimens. Cuezen's generative AI engine sends personalized, evidence-based cues driving healthy behavior change in patients and improving healthcare outcomes for organizations. The company integrates data from device sensors, self-reported outcomes and measures, and clinical records to enable personalized assessment of care for members. Cuezen helps healthcare providers engage their members through differentiated offerings in a crowded DTX marketplace, attracting patient enrollment with personalized benefit offerings based on individual needs.