Elsa Veloso

Editorial Planeta DeAgostini was formed in 1985 to focus on three main areas, collectibles, interactive products, encyclopedias, courses and children's books in electronic form, and comic books through the imprints Comics Forum, and Comic World DeAgostini Planet Comics. The distribution of collectible works is carried out via the kiosk channel reaches more than 100,000 points of sale in all markets in which it operates and the absolute leader in this sector. Direct marketing is the second sales channel and marketing channel exclusive to this collectible. The interactive products are distributed through the usual outlets for this type of product and kiosks. The comics sold in kiosks and specialized bookstores. Editorial Planeta DeAgostini maintained since 1999 an increasingly active presence on the Internet as a communication channel and selling their products. A good example is the redevelopment of its website in February 2004 and continued improvements are made on the site. DeAgostini Metro operates in Spain, Portugal, Argentina, Brazil, Colombia, Chile, Ecuador, Mexico, Portugal, Uruguay and Venezuela.