Ashok Vasudevan

Tradescape, Inc. provides financial services and solutions for the digital economy. Its solutions support ad agencies and networks, content publishers, and content owners who anchor marketplaces. Its premium software as a service offerings automate the financial reconciliation, clearing, billing, settlement, invoicing, reporting, and auditing of billions of transactions originating in digital media marketplaces. The company was founded by Jon Sorensenn in August 2001 and is headquartered in San Mateo, CA.

CommerceNet develops business forums to facilitate international business-to-business electronic trade, Its portfolio companies include Powerset, CommunityWalk and GigaLogix. The company was founded by Jay M. Tenenbaum, Michael Genesereth, and Jeff Shrager in 1994 and is headquartered in Los Altos, CA.

Omnitrol Networks, Inc. provides real-time sensor-driven operational intelligence and item-level traceability solutions. Its products include edge application and sensor engine, service creation environment, emulator, appliance and device management. The firm offers manufacturing intelligence, supplier collaboration, retail inventory and asset tracking services. The company was founded by Raj Saksena and Ash Vasudevan in 2004 and is headquartered in Fremont, CA.