Valuation: YouGov plc

Market Cap 28Cr 38Cr 33Cr 31Cr 53Cr 3.6TCr 54Cr 365.45Cr 142.73Cr 1.78TCr 141.04Cr 138Cr 6.15TCr P/E 2026 *
16.5x
P/E 2027 * 10.6x
Enterprise Value 44Cr 58Cr 51Cr 47Cr 82Cr 5.56TCr 83Cr 563.52Cr 220.09Cr 2.74TCr 217.48Cr 212.79Cr 9.48TCr EV / Sales 2026 *
1.1x
EV / Sales 2027 * 1x
Free-Float
92.14%
Yield 2026 *
2.56%
Yield 2027 * 2.61%
1 day+1.24%
1 week+0.16%
Current month+13.29%
1 month+13.18%
3 months+30.86%
6 months-5.32%
Current year-4.95%
1 week 234.8
Extreme 234.8
255
1 month 205
Extreme 205
255
Current year 135.4
Extreme 135.4
267.5
1 year 135.4
Extreme 135.4
382
3 years 135.4
Extreme 135.4
1,240
5 years 135.4
Extreme 135.4
1,600
10 years 135.4
Extreme 135.4
1,600
Manager TitleAgeSince
Chief Executive Officer 69 04/02/2025
Director of Finance/CFO - 12/02/2026
Chief Operating Officer - -
Director TitleAgeSince
Chairman 69 -
Director/Board Member - 06/12/2017
Director/Board Member 67 01/09/2018
Date Insider Type Main position Quantity % Market Cap.
30/04/26 Buy

Director

2,683 0.0023%
30/04/26 Fiscal year

Responsable ventes & marketing

5,840 0.0050%
21/04/26 Buy

Director

10,641 0.0090%
Change 5-day change 1-year change 3-year change Capi.($)
+1.16%+0.16%-23.45%-77.43% 38Cr
+0.76%-0.28%+53.21%-50.60% 47Cr
+3.11%+7.09%+6.53%+22.16% 46Cr
+7.67%-4.21%-11.57%-69.11% 17Cr
0.00%0.00%-3.65%+72.77% 6.76Cr
0.00%+5.18%-21.59%+109.09% 6.06Cr
Average +2.65%-1.61%-0.09%+1.15% 26.82Cr
Weighted average by Cap. +2.38%-1.50%+9.84%-26.95%

Financials

2026 *2027 *
Net sales 39Cr 53Cr 46Cr 43Cr 74Cr 5.04TCr 75Cr 511.24Cr 199.67Cr 2.49TCr 197.3Cr 193.05Cr 8.6TCr 41Cr 54Cr 47Cr 44Cr 76Cr 5.18TCr 77Cr 525.31Cr 205.17Cr 2.56TCr 202.73Cr 198.36Cr 8.84TCr
Net income 1.73Cr 2.3Cr 2.02Cr 1.88Cr 3.24Cr 220.45Cr 3.29Cr 22Cr 8.73Cr 108.85Cr 8.63Cr 8.44Cr 376.23Cr 2.4Cr 3.19Cr 2.81Cr 2.61Cr 4.51Cr 306.18Cr 4.56Cr 31Cr 12Cr 151.19Cr 12Cr 12Cr 522.55Cr
Net Debt 15Cr 20Cr 18Cr 17Cr 29Cr 1.95TCr 29Cr 198.07Cr 77Cr 964.25Cr 76Cr 75Cr 3.33TCr 13Cr 17Cr 15Cr 14Cr 24Cr 1.6TCr 24Cr 162.1Cr 63Cr 789.12Cr 63Cr 61Cr 2.73TCr
Logo YouGov plc
YouGov plc is an international online research data and analytics technology group. The Company’s principal activity is the provision of market research, data analytics and related services. The Company’s divisions include Data Products, Consumer Panel Services (CPS), and Research. The Data Products division comprises its syndicated data products, which are available to clients on a subscription basis. The CPS division provides household consumer purchasing data across over 18 European countries. The Research division offers a wide range of quantitative and qualitative research that is tailored to meet client’s specific requirements. Its subscription-based data products suite includes YouGov BrandIndex and YouGov Profiles as well as newer behavioral products, such as YouGov Safe. YouGov BrandIndex allows users to continuously monitor over 16 fundamental metrics. CPS Consumer Tracking solutions provide regular tracking of purchasing trends for consumer segments, brands, among others.
Employees
3,119
Date Price Change Volume
27/26/27 GBX 243.80 +1.16% 7,90,082
24/26/24 GBX 241.00 +2.47% 3,21,636
23/26/23 GBX 235.20 -3.21% 11,43,195
22/26/22 GBX 243.00 +0.08% 4,86,228
21/26/21 GBX 242.80 -0.25% 4,87,759
Trader
Investor
Global
Quality
ESG MSCI
AAA
Sell
Consensus
Buy
Mean consensus
BUY
Number of Analysts
7
Last Close Price
2.410GBP
Average target price
3.674GBP
Spread / Average Target
+52.46%

Annual profits - Rate of surprise