MultiChoice Group (JSE:MCG), Africa’s largest pay-TV operator and owner of the DStv and GOtv platforms, has lost 2.8mn subscribers since March 2023, with its base falling from 17.3mn to 14.5mn over two years, according to new investor materials published by new owner Groupe Canal+.

The French media conglomerate’s presentation showed declines not only in subscriber numbers but also in group revenue and trading profit, underscoring a multi-year structural shift in viewing habits across South Africa and the wider continent, My Broadband reported.

Subscriber losses have been most visible in South Africa, where the company has been shedding high-value DStv Premium customers since 2016. That year coincided with Netflix’s global rollout, which expanded streaming competition into MultiChoice’s core market.

MultiChoice initially offset domestic declines through growth in lower-tier packages and Rest of Africa operations. Following its 2019 spin-off from Naspers (JSE:NPN), the company began grouping DStv Premium with Compact Plus under a single “Premium market segment,” temporarily masking the downturn until the combined category also began falling in 2021.

The firm later switched to reporting subscriber numbers under a 90-day active metric rather than its traditional 31 March and 30 September counts. This enabled MultiChoice to show short-term growth even as South Africa’s year-end subscriber base entered decline in 2022.

By 2023, growth in the Rest of Africa also reversed, with both year-end and 90-day active subscriber numbers deteriorating across the group. MultiChoice’s 2024 and 2025 disclosures show the decline becoming broad-based, reflecting intensifying competition from global streamers and mobile-first video platforms.

Groupe Canal+, a subsidiary of Vivendi that is pursuing final regulatory clearance for its takeover of MultiChoice, has said it aims to stabilise performance through deeper integration, expanded streaming offerings and operational restructuring across African markets.

© 2025 bne IntelliNews, source Magazine