Metsa Board will open a new Packaging Design Studio in Milan in summer 2026, marking a significant step in accelerating packaging innovation and strengthening collaboration with European brand owners, converters, and packaging developers. Equipped with modern tools and advanced AI supported design and simulation technologies, the studio will enhance the way workshops, design sprints, and co creation sessions are carried out more effectively, especially in projects where sustainability targets, performance requirements or regulatory changes drive the need for new solutions. Bringing packaging design, product development and technical competence into one location enables closer cooperation across the packaging value chain.
The studio provides a place where insights, materials, and manufacturing requirements can be considered holistically, supporting customers in developing solutions that are both functional and ready for implementation. Opening in summer 2026, the Milan Packaging Design Studio will welcome customers, partners, and industry stakeholders to explore and develop new packaging solutions together.
