Hindustan Unilever Limited announced that Pavan Bedi knows exactly how to stir the pot. Hindustan Unilever (HUL) has elevated long-time leader Pavan Bedi to chief marketing officer for its Foods business, the company confirmed on 23 February 2026. Before this Mumbai-based appointment, Bedi served as global brand vice president for more than four years.
His career is dotted with high-impact global roles: he was global brand director for Pond's (based in Singapore), driving innovation across South Asia, Africa, and the Middle East, led the high-profile rebranding of Fair & Lovely to Glow & Lovely as global brand director; and spent six years shaping Lifebuoy's "Purpose agenda" and "Social Mission", forging public-private partnerships with the United Nations and other platforms. Now overseeing HUL's sprawling foods lineup from staples to snacks and everything in between Bedi steps into one of the company's most dynamic verticals at a time when consumer tastes are evolving fast. His track record blending global scale, brand transformation, and purpose-led marketing makes him a natural fit for steering strategic growth and creative campaigns in the category.
Hindustan Unilever specializes in manufacturing and marketing of cleaning and food products. Net sales break down by family of products as follows:
- personal care products (46%): hair and skin care products, dental and deodorant products (brands Aviance, Dove, Sunsilk, Lux, Pond's, Axe, Rexona, Close Up, etc.);
- house cleaning and laundry care products (33.9%): soaps, dishwashing liquids, detergents, stain removers and cleaners (brands Active Wheel, Comfort, Cif, Sunlight, Vim, etc.);
- food products and beverages (18.8%): culinary products, sauces, oils and margarines (brands Knorr, Kissan, Annapurna, etc.), ice creams (Kwality Wall's), teas and coffees (brands 3 Roses, Red Label, Lipton, Bru, Taj Mahal);
- other (1.3%).
At the end of March 2019, the group had 28 production sites in India.
India accounts for 96% of net sales.
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