On March 28, 2026 Hasbro, Inc. identified a security incident impacting certain Hasbro systems. We're still assessing the scope of the impact, and as a proactive measure have taken select systems offline while we remediate the situation. Our teams have been working around the clock with leading cybersecurity experts to implement containment measures and protect our data. We have also been in close contact with our employees and partners to keep them informed as our investigation continues.
Hasbro is open for business: we are taking and shipping orders globally and have shipped orders this week on time including Magic: The Gathering and toys and games.
While the interim measures to safeguard our systems may result in minor delays, we are working to restore our systems as quickly as possible. Hasbro Pulse, D&D Beyond and Magic: The Gathering Arena were not affected by this incident and are running business as usual.
We will update this page with further details as our investigation progresses.
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Hasbro Inc. published this content on April 04, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on April 04, 2026 at 17:39 UTC.
Hasbro, Inc. specializes in the design, production and marketing of games and toys. Additionally, the group is active in the production of films and TV programs. Net sales break down by activity as follows:
- sales of toys and games (93.8%): action figurines and toys, dolls and stuffed toys, traditional toys, electronic toys and games, creative and educational toys and games, card games, etc. sold under franchise brands (Littlest Pet Shop, Magic : The Gathering, Monopoly, My Little Pony, Nerf, Play-Doh and Transformers), under partner brands (Spider-Man, The Avengers, Star Wars, Disney Princess, Disney Frozen, Disney's Descendants, Beyblade, Dreamworks' Trolls, Sesame Street and Yo-Kai Watch), under company-owned brands (Baby Alive, Furreal Friends, Kre-o, Playskool and Playskool Heroes) and other (board games and digital games sold under Dungeons & Dragons, Jenga, The Game Of Life, Operation, Pie Face, Scrabble, Trivial Pursuit, Twister, Fantastic Gymnastics, Speak Out and Toilet Trouble;
- production and sales of film, TV and digital games licenses (2.8%) ;
- other (3.4%).
The United States account for 62.9% of net sales.
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Investor
Investor
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Global
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ESG MSCI
ESG MSCI
The MSCI ESG score assesses a company’s environmental, social, and governance practices relative to its industry peers. Companies are rated from CCC (laggard) to AAA (leader). This rating helps investors incorporate sustainability risks and opportunities into their investment decisions.
